Marketing Data Specialist

Briggs Equipment Group; Cannock; On-site; GBP 30,000 - 40,000; Full time

Job summary

A leading asset management company in Cannock is seeking a Marketing Data Specialist for a 6-month fixed-term contract. The role involves managing lead generation, processing data for analysis, and collaborating across teams to enhance data-driven processes. Ideal candidates will have strong communication skills and extensive experience with Salesforce CRM. The position offers a contributory pension scheme, performance bonuses, and comprehensive health benefits, with opportunities for career growth.

Benefits

Contributory pension scheme

Profitshare bonus

Paycare and eyecare health scheme

High street discounts

25 days holiday plus BHs

Qualifications

• Demonstrable ability to use Salesforce CRM system including dashboards and report functionality.
• Substantial communications skills, both verbal and written, including evidence of previous published material.
• PC skills including confident use of Microsoft Office.
• Experience relevant to the role.

Responsibilities

• Manage lead allocation and maintain campaign documents.
• Prepare and present data for analysis.
• Collaborate with teams to generate efficient data solutions.
• Innovate data processes and validate results.

Skills

Salesforce CRM

Communication skills

Microsoft Office

Data analysis

Job description

The Opportunity: Marketing Data Specialist

Contract: 6 Month FTC

Location: Cannock

The Briggs Equipment Group is a leading provider of asset management and maintenance solutions across the UK and Ireland. If you don’t feel like you meet all of the role criteria outlined below please don’t let that discourage you from applying.

The Impact you will have:

Campaigns & Lead Generation

• Account open requests
• Lead allocation, both internal and externally produced, in line with agreed timescales
• Campaign creation.
• Processing campaign returns to update system
• Progressing leads through the different stages to ensure accurate reporting

Data / Digital Content

• Collate and format data to facilitate processing and presentation for review and further advanced analysis by others
• Present data for review and analysis by others, using required medium for example tables, charts and graphs
• Blend data by combining data from various sources and formats to explore its relevance for the business needs
• Validate results of analysis using various techniques, e.g. cross checking, to identify faults in data results and to ensure data quality
• Communicate results verbally, through reports and technical documentation and tailoring the message for the audience
• Collaborate with people at all levels with a view to creating value from data
• Innovate and explore new ways to create efficient processes for data analysis, e.g. new software and platforms to pull current data together from multiple sources

What will help you to excel in this role:

• Demonstrable ability to use Salesforce CRM system including dashboards and report functionality
• Substantial communications skills, both verbal and written, including evidence of previous published material
• PC skills including confident use of Microsoft Office
• Experience relevant to the role

What you can expect from us:

• Future development and career opportunities
• Contributory pension scheme with employer contributions up to 6% / Salary Sacrifice
• Profitshare bonus based on business performance (based on length of service)
• Paycare and eyecare health scheme
• High street discounts
• 25 days holiday plus BHs with the option to buy an additional 3 days over a 12 month period

What’s next

• If you are interested in joining the Briggs Group then please click on the apply now button and a member of the team will be in touch
• Not sure if this is the right role for you? Please feel free to visit the careers page on our website and send us your CV speculatively for a member of the team to review
• If you require any reasonable adjustments to assist you in the interview process, then please contact a member of the Recruitment team and inform them prior to attending so we can ensure these are met