Head of Marketing

Waterstons Ltd.; Glasgow; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading IT consultancy is looking for a Head of Marketing to lead its UK marketing function. This role involves developing a creative marketing strategy, leading a high-performing team, and working closely with senior stakeholders to enhance the company's visibility. Ideal candidates will have over 5 years in a senior marketing position, strong experience in digital and content marketing, and the ability to use data for decision-making. The role offers a competitive salary and a comprehensive benefits package including unlimited holidays and private healthcare.

Benefits

Unlimited holiday allowance

EV car scheme

Flexible and agile working

Private medical insurance

Employee assistance programme

Qualifications

• 5+ years in a senior marketing role within B2B, professional services or technology consultancy.
• Strong experience across digital and content marketing, brand strategy and campaign delivery.
• Experience developing and launching a website and improving SEO.

Responsibilities

• Lead, support and develop a high performing marketing team.
• Develop a clear, commercially grounded marketing strategy.
• Manage the brand and oversee digital presence and PR activities.

Skills

Digital marketing

Content marketing

Brand strategy

Campaign delivery

Data analysis

Team leadership

Senior stakeholder engagement

Collaboration

Job description

Who you’ll be joining

We’re problem solvers at heart. Sometimes the answer is technology, sometimes it is strategy, and sometimes it is a strong cup of tea and a bit of thoughtful conversation. Whatever it takes, we work it out with our clients.

We’re an IT consultancy that helps organisations get the best out of their technology. That means keeping them secure and keeping the bad guys out, making sure everything works and is easy to use, and doing smart things with data and software to give their business an edge. It is important work, and we care about doing it well and for the right reasons.

Life at Waterstons is friendly, flexible and built on trust. We hire people who are curious, thoughtful and good at getting to the heart of a problem. You get support, trust and room to grow in a place that still feels human. The unlimited holidays and private healthcare are a nice touch, although most people stay because it feels like the right place to do good work with good people.

What You’ll Be Doing

The Head of Marketing will lead our UK marketing function and make sure the outside world sees Waterstons as our clients do, clear thinking, capable and on the level. You will set a focused, creative marketing strategy that strengthens our reputation, sharpens our story and helps us connect with technology leaders who value substance over noise.

You will work closely with sector principals, business development leads, client experience and technical teams to bring our style to life, simple, human language, no jargon and a tone that reflects who we really are. You will influence and challenge senior stakeholders, including the UK Operations Board and Group Board, ensuring our marketing activity is aligned, commercially grounded and worth the investment.

This is a role for someone who can champion our brand, showcase our people and help us stand out in a crowded market.

Your Day-to-Day

• Lead, support and develop a high performing marketing team.
• Promote best practice and improve understanding of how effective marketing supports business goals.
• Build strong partnerships across sectors and services so our story feels joined up and consistent.
• Develop and deliver a clear, commercially grounded marketing strategy that strengthens our visibility in priority sectors.
• Own and protect our brand and voice, keeping it straightforward, human and jargon free.
• Oversee continual improvement of our digital presence and PR activity.
• Lead internal communications so important messages are shared clearly and consistently.
• Use data to guide decisions, measure impact and demonstrate value.
• Oversee delivery of campaigns, materials and events to a high standard.
• Ensure marketing activity supports business goals and adds clear commercial value.
• Provide constructive challenge to keep us focused on what makes us different and how we show up in the market.

What we’re looking for

If some (or most) of the following sound like you, we’d love to hear from you:

• 5+ years in a senior marketing role within B2B, professional services or technology consultancy.
• Strong experience across digital and content marketing, brand strategy and campaign delivery.
• Experience developing and launching a website and improving SEO.
• Comfortable working with Boards and senior leaders on marketing and internal communication.
• Strong collaborator and clear communicator.
• Confident using data to guide decisions and show impact.
• Experience developing and leading high performing teams.
• Alignment with Waterstons’ values and interest in partnership, curiosity and client focus.
• Consultancy or technology experience is highly desirable.

Nice to have

• Experience shaping PR across multiple channels.
• Familiarity with tone of voice or editorial development.
• Experience working across multiple locations or regions.

How We Take Care of You

As well as offering a competitive salary, we have an attractive benefits package including:

• A healthy work life balance with flexible and agile working being the norm
• Unlimited holiday allowance
• EV car scheme (salary sacrifice)
• Room to grow with supported development opportunities and sponsored training
• Enhanced family policies
• If you ever need it, company sick pay and life assurance
• Supported wellbeing with regular initiatives, an employee assistance programme and private medical insurance
• Flexible benefits such as a dental scheme, eye care support, season ticket loan and cycle to work
• We require a security check to be carried out on all colleagues due to the nature of some of our clients’ industries.

Waterstons is committed to creating and an inclusive, understanding, and flexible place to work. We value diversity, equality and inclusion and encourage everyone to ‘bring their whole selves’ to work. We believe that a company that works to truly embrace and value diversity, create an environment where everyone from any background can do their best work, and feel valued and appreciated is a better company to work for.

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