Group Marketing Manager

UBT Pty; Coalville; Hybrid; GBP 45,000 - 55,000; Full time

Job summary

A leading marketing firm in Coalville is seeking a mid-senior level marketing professional to oversee a Strategic Marketing Programme across two businesses. The ideal candidate will have proven B2B marketing experience, a data-driven mindset, and strong communication skills. Responsibilities include leading marketing campaigns, managing a small team, and optimising CRM tools. This role offers autonomy and a chance to significantly impact growth within the Fire Protection and Life Safety sector.

Benefits

On-site parking with EV charging

Extra day of paid leave on your birthday

Companywide monthly bonus scheme

Lunch provided

Qualifications

• Proven experience in B2B marketing, ideally for technical products & services.
• Strong track record in lead generation and CRM management.
• Experience managing internal teams and external suppliers.

Responsibilities

• Leading the Strategic Marketing Programme in the Fire Protection and Life Safety business.
• Developing and executing integrated B2B marketing campaigns.
• Managing and optimising HubSpot CRM.

Skills

B2B marketing experience

Lead generation

CRM management

Digital campaign delivery

Excellent communication

Data-driven mindset

Tools

HubSpot

Salesforce

Job description

Base pay range

Location: Coalville, Leicestershire

Salary: £45,000 - £55,000 per annum

Hours: Monday to Friday 8am - 5pm

Hybrid working available (office presence preferred)

Benefits: On-site parking with EV charging available, Extra day of paid leave on your birthday, A companywide monthly bonus scheme, Lunch provided

The Role

This is a hands-on and strategic position.

The Fire Protection and Life Safety business has invested in a Strategic Marketing Programme (SMP) which is a 12-month initiative designed to build a marketing framework to drive sustainable growth.

You will oversee marketing activity across both businesses, managing a small internal team and trusted outsourced partners to deliver effective lead generation, digital campaigns, CRM optimisation, and brand development.

Key responsibilities include:

• Leading the 12-month Strategic Marketing Programme in the Fire Protection and Life Safety business and embedding a data-driven marketing framework
• Developing and executing integrated B2B marketing campaigns focused on lead generation and conversion
• Managing and optimising HubSpot CRM to ensure accurate and actionable data
• Leading and motivating a small telesales team and marketing assistant
• Managing external agencies for design, SEO, PPC, and content production
• Protecting and enhancing brand integrity across all communications and marketing collateral
• Managing budgets and reporting ROI, ensuring all marketing activity delivers measurable outcomes

Requirements

• Proven experience in B2B marketing, ideally for technical products & services
• Strong track record in lead generation, CRM management, and digital campaign delivery
• Experience managing internal teams and external suppliers
• Excellent communication and stakeholder management skills
• Data-driven mindset with a focus on ROI and performance improvement
• Commitment to brand integrity and consistency across all marketing activity
• Familiarity with HubSpot, Salesforce, or similar CRM platforms

Why Apply?

This is a unique opportunity to take ownership of a marketing function that spans two dynamic and growing businesses. You will have autonomy, a supportive leadership team, and the chance to make a visible impact, particularly within the Fire Protection and Life Safety business, where you will be a key driver of growth.

If you are an ambitious marketer ready to step into a leadership role where you can make a tangible difference across two diverse yet resilient sectors, we would love to hear from you.

IND25

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Marketing

Industries

• IT Services and IT Consulting