This job opportunity has been provided by Reed.co.uk
Digital Marketing Manager
This role is perfect for a creative Digital Marketing professional who loves innovation, collaboration, and making an impact. You’ll drive brand visibility, elevate product awareness, and create digital experiences that resonate.
If delivering standout campaigns and leading digital strategy across multiple platforms excites you, this is your opportunity to grow, influence, and lead.
This role involves managing relationships with external marketing agencies, commercial partners, and influencers to amplify campaigns and ensure consistent brand representation. You will oversee content creation, social media management, SEO optimisation, and digital performance reporting, ensuring all responsibilities are delivered effectively and on time.
As part of working for TTi, we offer many exciting benefits! It’s our people that are crucial to the success of our business and therefore we offer a vast range of comprehensive benefits to our team.
- Free on-site parking at the office
- A non-contractual work from home option (ideally on successful completion of first 3 months of employment)
- 25 days holiday + bank holidays
- Private Medical & Dental Insurance
- Group Life Assurance Benefits
- Discounted Milwaukee, Ryobi & VAX products
- Access to our TTi Benefits Hub which includes discounts with many high street retailers
- Support towards Eye Sight Tests for DSE use
- On-site 3rd party restaurant and coffee shop in our offices
As well as the above benefits, the wellbeing of our employees is of utmost importance to us and we offer an Employee Assistance Programme, giving employees access to a confidential helpline 24/7.
Key Responsibilities:
- Develop and deliver engaging content across all digital media platforms and to our end-user database.
- Collaborate closely with UK / EMEA product and brand teams to ensure timely launch and promotion of new products and campaigns.
- Maintain accurate and up-to-date content plans for all digital routes to market.
- Ensure all UK digital marketing touchpoints consistently reflect brand identity and product categories.
- Cascade and monitor the utilisation of marketing assets and campaign packs to our Authorised Distributors.
- Manage and update UK website content, including store locator functionality.
- Monitor and implement strategies to improve SEO performance.
- Plan, execute, and optimise digital marketing campaigns across Google Ads, Meta and other key digital platforms to drive traffic, conversions, and brand visibility
- Create and maintain content for social media channels, enforcing Social Media brand guidelines internally and externally.
- Manage relationships with external marketing agencies and commercial partners to amplify brand presence and campaign reach.
- Manage and optimise the influencer marketing platform, ensuring seamless campaign execution, accurate reporting, and strong relationships with creators to drive brand engagement and ROI.
- Support the Sales team with their digital marketing requirements.
- Conduct research and monitor competitor digital activity, including new product launches, campaigns, and promotions.
- Produce monthly marketing reports (website analytics, Google Analytics, social media performance, database insights).
- Analyse market data to inform strategy and decision-making.
- Raise purchase orders internally and externally with suppliers.
- Contribute to video content creation for key marketing campaigns.
- Assist in organising annual customer events and exhibitions.
- Carry out any other ad hoc responsibilities as required by your Line Manager.
Skills/Experience Required:
- University Degree (or equivalent) ideal, preferably in Marketing.
- Proven experience in a marketing role, ideally with digital marketing focus.
- Strong organisational and project management skills.
- Creative mindset with excellent attention to detail.
- Proficiency in MS Word, PowerPoint, Excel, Outlook; Adobe/Photoshop desirable.
- Solid understanding of social media platforms and web technologies.
- Ability to work collaboratively in a fast-paced, growing team.
- Experience working with external marketing agencies and influencers highly desirable
- Willingness to travel within the UK and occasionally internationally.
- Flexibility for occasional weekend work.
- Highly motivated with a proactive approach to responsibilities.
- Knowledge of the power tool market is an advantage but not essential.