Digital Performance Executive

Nord Anglia Education Group; Greater London; Hybrid; GBP 60,000 - GBP 80,000; Full time

Job summary

A leading international education organization is seeking a Digital Performance Executive for their London office. This hybrid role focuses on optimizing and creating paid media campaigns to achieve lead generation targets. Candidates should possess performance marketing experience, certification in Google Adwords and Bing Ads, along with strong analytical skills. Join a committed team in a global network as they strive for educational excellence.

Qualifications

• Experience in performance marketing on client or agency side.
• Certification in Google Adwords and Bing Ads.
• Experience in implementing paid social campaigns.

Responsibilities

• Assist with optimization and creation of paid media campaigns.
• Track and optimize campaign delivery to meet lead generation targets.
• Develop strong relationships with agency partners to enhance campaign success.

Skills

Performance Marketing experience

Paid Search experience

Hands on experience of paid social campaign implementation

Excellent analytical skills

Good cross-cultural communication skills

Education

Bachelor’s degree in a related field

Tools

Google Adwords

Bing Ads

Google Analytics (GA4)

Job description

School: Group Central Support United Kingdom Office

Digital Performance Executive: Offering a 1 year fixed-term contract.

Location: London Victoria (hybrid model, minimum 3 days in office).

Nord Anglia Education is looking to recruit a Digital Performance Executive to join our Marketing, Admissions and Communications (MAC) team, sat within Group Central Support – our London global headquarters.

We are looking for someone to assist with the optimisation and creation of paid media campaigns to deliver lead generation targets, working closely with regions and schools to apply local insight.

The focus of the role will be tracking and optimizing the delivery of our campaigns to deliver against lead generation targets, working closely with regions and schools to apply local insight.

As a member of the central support Digital team, you will be to help us improve our Digital Performance marketing working alongside our Product and Analytics teams.

The role:

• Understanding of all various digital media channels and the potential for Nord Anglia.
• Campaigns / projects timelines, cost estimates, schedules and forecasts are accurately developed and adhered to.
• Ensuring campaigns are set up and optimized in the correct way, according to brief and best practices.
• Making sure budgets are spent within daily / monthly limits.
• Checking that campaigns are monitored regularly and hit relevant targets.
• Overseeing that reports and presentations are delivered to the highest level of quality and integrity.
• Developing strong relationships with our agency partners to ensure that our team are getting the best from their expertise and that our campaigns are always fully aligned to global strategy.
• Working with the Performance Manager to create and execute a digital acquisition strategy to increase our Enquiries to each of our schools around the globe.

The Successful Candidate will possess:

• Performance Marketing experience - client or agency side & a bachelor’s degree in a related field.
• Paid Search experience - Google Adwords & Bing Ads certified.
• Hands on experience of paid social campaign implementation e.g. Meta.
• Good cross-cultural, interpersonal & communication skills to interact with diverse nationalities and cultures.
• Excellent analytical skills – with the passion and drive to demonstrate and quantify success.
• Experience working with Google Adwords and other paid search platforms, such as Bing.
• Desired experience on Google Analytics (GA4).

Nord Anglia Education is the world’s leading international schools organisation. Our 80+ international schools are located in the Americas, Europe, China, Southeast Asia and the Middle East. Together, they educate more than 80,000 students from kindergarten through to the end of secondary education. We are driven by one unifying philosophy: we are ambitious for our students, our people and our family of schools.

Our exclusive collaborations with prestigious institutions such as UNICEF, Massachusetts Institute of Technology (MIT), IMG Academy and the world-leading performing arts school Juilliard mean we’re at the forefront of educational thinking, while creating life-changing experiences for students.

By joining Nord Anglia Education you will become part of a committed and innovative team. As a member of the world’s leading premium schools group you will be joining an active network of like-minded people across the world.

To Apply

On-line applications need to be directly through the Nord Anglia Education careers page and should include a CV.

At Nord Anglia Education, we are an equal opportunities employer dedicated to creating a diverse and inclusive workforce. In our schools and offices around the world, we treat all colleagues fairly based on their skills and qualifications, without discrimination.

We value individuals from all backgrounds, including those with different abilities and neurodivergent conditions, as well as those who identify with various protected characteristics.

Nord Anglia Education is committed to ensuring the highest possible safeguarding standards in our schools and we expect every employee to share this commitment.