Digital Advertising Strategist

RS Group; Greater London; Hybrid; GBP 60,000 - GBP 80,000; Full time

Job summary

A leading engineering solutions provider is looking for a Digital Advertising Strategist to manage paid campaigns primarily in DACH, focusing on performance and optimization. Candidates should have a strong track record in digital advertising and excellent communication skills. This role offers a hybrid work model and comprehensive employee benefits, including health initiatives and support for diverse needs. Join us to innovate and make amazing happen, leveraging your skills in a supportive environment.

Benefits

Annual performance bonus

Enhanced maternity and paternity leave

Private healthcare

Health condition support (£500 annual)

Neurodiversity support

Women’s health support

Qualifications

• Proven track record in driving successful paid media campaigns.
• Strong technical knowledge of Paid Advertising platforms.
• Excellent numerical and communication skills.

Responsibilities

• Own Digital Advertising performance in DACH.
• Daily performance checks and reporting.
• Coordinate and lead tests with the team.

Skills

Driving successful paid media campaigns

Technical knowledge of Paid Advertising platforms (Google Ads, SA360, DV360, Microsoft)

Display activities knowledge

Managing large-sized budgets

Data analysis

Commercially minded

Good knowledge of Excel and MS suites

Attention to detail

Communication skills

Passion for PPC and Digital Advertising

Team player

Job description

Digital Advertising Strategist

Location: London, ENG, GB, N1C 4AG

Brand: RS

Function: Marketing

Work Location: Hybrid

Role type – Full time, permanent, hybrid.

The purpose of the Digital Advertising Strategist is to drive quality traffic to our website in order to generate sales as well as best in class digital solutions for our customers. You will be owning Paid activity across DACH (Germany, Austria and Switzerland).

You will be supporting the Digital Advertising Manager in short- and long-term plans to deliver the most effective results in sales, traffic and other key performance indicators. As we are truly a global company you will be responsible for seamless communication with several stakeholders in these markets.

What you will be doing

• Full ownership of the Digital Advertising performance in DACH including PPC, Shopping and Display.
• Daily tasks such as performance checks, account optimisation and reporting.
• Flagging any budget or sales irregularities to your manager and proposing solutions and recover activities.
• Assist the manager with forecasting digital activities and analysis.
• Coordinating and leading tests agreed with the team, and ownership of implementation, optimisation and reporting.
• Get the chance to work on exciting projects such as Shopping Feed Optimisation, Templates, whilst cooperating with well-known vendors such as Google, Microsoft, BrainLabs and SMEC.
• Build relationship with relevant market stakeholders.
• Gather market/product insights and assist manager in incorporating them into Hub strategy.

What do I need to be successful?

If you have the following skills and experience, we want to hear from you:

• Proven track record in driving successful paid media campaigns
• Strong technical knowledge of Paid Advertising platforms (Google Ads, SA360, DV360 and Microsoft)
• Knowledge of Display activities
• Strong track record in managing large-sized budgets
• Extremely data driven including data analysis and using data to drive business results
• Commercially minded hence appreciating the values and challenges of running multi-million campaigns
• Good knowledge of Excel and MS suites
• Meticulous attention to detail
• Excellent numerical, communication and reporting skills
• Passion for PPC and Digital Advertising in general
• Great team-player

What’s in it for you?

At RS, as well as the usual employee benefits, you’d expect from a FTSE listed company, including annual performance bonus, enhanced maternity and paternity leave and private healthcare. In the UK&I, we’ve introduced new Individual and Family Friendly Policies including:

• Help for people to take control of ongoing Health conditions such as diabetes or asthma with £500 a year available for monitoring & consultation.
• Support for Neurodiverse colleagues and families with neurodiverse members with needs assessment, diagnosis and post diagnostic support for autism spectrum, ADHD and Tourette’s syndrome.
• Support for Women at different life stages from streamlined fertility support through to diagnosis and monitoring of both endometriosis and menopause.
• We are proud to offer inclusive benefits and programs that reflect the diverse identities and experiences of our employees. Our healthcare coverage includes enhanced support for all individuals, including the diverse needs of trans and non-binary colleagues—such as voice coaching, gender affirmation surgery (including facial surgery), and other medically necessary services. We also provide access to resources and programs tailored to the unique needs of all employees, regardless of gender identity or expression.
• Additions to Fertility coverage including IVF for lesbian couples and information/support around surrogacy and adoption for all.

We are RS Group.

At RS we’ve been solving engineering problems for over 80 years: big ones, small ones, easy and difficult ones. We turn the ‘what ifs’ into the ‘why nots’, the impossible into the possible. Our purpose? Making amazing happen for a better world.

We offer service and product solutions. We send out a parcel every 2 seconds, to over 130 countries. We provide over 700,000 in-stock and over 3 million unstocked products to more than 1.2 million customers.

We want people like you, as you are curious about things, you like doing things differently and also in a human way with empathy. Because that’s exactly how we partner with people – our customers, suppliers, colleagues and communities – to solve problems.

We’ll also invest in your development and wellbeing – because building a more diverse and inclusive culture, being ethical, responsible and committed to our Environment, Social and Governance (ESG) action plan is at the heart of everything we do.

Come and join us and we’ll help you to think big, do more and unleash your brilliance, so you do amazing things too.