Product Marketing Manager Duolingo Math

Midwest Startups; Greater London; On-site; GBP 50,000 - GBP 70,000; Full time

Job summary

A language education technology company is seeking a Product Marketing Manager to lead the marketing strategy for Duolingo Math. This role involves developing and implementing marketing strategies, collaborating with cross-functional teams, and conducting consumer research. Ideal candidates will have a Bachelor’s degree in marketing or business, experience in product marketing, and a passion for education. This position is based in Greater London, United Kingdom and offers exciting opportunities to innovate in the field of learning.

Qualifications

• Proven experience in product marketing, preferably in consumer technology.
• Strong understanding of the mobile app market and consumer-facing digital products.
• Experience marketing educational products for kids a plus.

Responsibilities

• Develop comprehensive product marketing strategies for user acquisition.
• Collaborate with cross-functional teams for successful product launches.
• Conduct consumer research to inform value proposition development.

Skills

Product marketing experience

Communication skills

Data analysis

Leadership skills

Understanding of mobile app market

Education

Bachelor’s degree in marketing, business, or related field

Master’s degree preferred

Job description

Our mission at Duolingo is to develop the best education in the world and make it universally available. It’s a big mission, and that’s where you come in!

At Duolingo, you’ll join a team that cares about educating our users, experimenting with big ideas, making fact-based decisions, and finding innovative solutions to complex problems. You’ll have limitless learning opportunities and daily collaborations with world-class minds — while doing work that’s both meaningful and fun.

Join our life-changing mission to develop education for our half a billion (and growing!) learners around the world.

Read our blog to learn more.

About the role

We’re looking for a Product Marketing Manager to lead the marketing strategy and go-to-market execution for Duolingo Math— an exciting product that brings the joy and rigor of learning to the lifelong skill of math. You’ll shape how this product connects with learners, parents, and teachers, working cross-functionally with Product, Design, and Marketing. You will play a critical role in driving the success of our learning products by developing compelling product narratives both in and out of the app and developing strategies that drive awareness, engagement, and retention.

:brain: You will...

• Develop and implement comprehensive product marketing strategies to drive user acquisition, engagement, and retention for Duolingo Math.
• Collaborate closely with cross-functional teams — including product management, design, engineering, and marketing — to ensure successful product launches with clear, cohesive marketing plans.
• Conduct consumer research and competitive analysis to inform value proposition development and feature positioning.
• Develop and implement go-to-market plans for new product or feature launches, including messaging, positioning, and promotional strategies.
• Collaborate with the marketing and design teams to develop high-impact marketing campaigns, including in-app communications, ASO, social media, email marketing, and content marketing.
• Track and analyze campaign performance, providing actionable insights and recommendations for optimization.
• Serve as the internal authority and advocate for Duolingo Math, ensuring consistent messaging and alignment across teams.

:check: You have...

• Bachelor’s degree in marketing, business, or a related field (Master’s degree preferred).
• Proven experience in product marketing, preferably in consumer technology, with a consistent record of developing and implementing successful product marketing programs.
• Strong understanding of the mobile app market and experience marketing consumer-facing digital products.
• Excellent written and verbal communication skills, with the ability to create compelling narratives and effectively present ideas.
• Ability to use insights, data, and statistical analyses to drive marketing decisions and optimize campaigns.
• Experience working in cross-functional teams and leading multiple projects simultaneously.
• Strong leadership skills with the ability to influence and collaborate effectively at all levels of the organization.
• Passion for education, learning, and Duolingo’s mission to make learning fun and accessible.
• Experience marketing educational products designed for kids — including mobile apps, games, or classroom learning tools a plus

Take a peek at how we care for our employees' holistic well-being with our benefits here.

We will do everything we can within reason to make sure that your interview takes place in an environment that fairly and accurately assesses your skills. If you need assistance or accommodation, please contact [e-mail].

Duolingo is proud to an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

By applying for this position your data will be processed as per the Duolingo Applicant Privacy Notice.

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