Digital Marketing Executive & Virtual Event Planner

Vintage Tea Emporium; Hawick; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

A creative hospitality organization in the UK is seeking a Digital Marketing Executive & Virtual Event Planner to enhance online presence and manage virtual events. The ideal candidate has proven digital marketing experience, strong social media knowledge, and excellent organisational skills. Responsibilities include executing marketing campaigns, creating content, and coordinating events. This full-time hybrid role offers a competitive salary and growth opportunities within the team.

Benefits

Competitive salary

Collaborative working environment

Career growth opportunities

Qualifications

• Proven experience in digital marketing and/or event planning.
• Strong knowledge of social media marketing.
• Ability to manage multiple projects in a fast-paced environment.

Responsibilities

• Plan and execute digital marketing campaigns across various platforms.
• Create engaging content for promotional purposes.
• Deliver virtual events and manage registrations.

Skills

Digital marketing

Event planning

Content creation

Social media marketing

Email marketing

Time-management

Tools

Meta Business Suite

Google Analytics

CRM systems

Zoom

Microsoft Teams

Job description

Digital Marketing Executive & Virtual Event Planner

Location: Emporium Restaurant

Employment Type: Full-time

About the Role

Emporium Restaurant is seeking a creative, organised, and results-driven Digital Marketing Executive & Virtual Event Planner to strengthen our online presence and deliver engaging virtual and digital-led events. This hybrid role combines digital marketing strategy with event planning and coordination, supporting brand awareness, customer engagement, and increased bookings.

Key Responsibilities

Digital Marketing

• Plan, execute, and manage digital marketing campaigns across social media, website, and email platforms

• Create engaging content including posts, reels, promotions, and event announcements

• Manage and maintain social media channels (Instagram, Facebook, TikTok, Google Business Profile)

• Monitor campaign performance using analytics tools and prepare reports with insights and recommendations

• Coordinate online promotions, influencer collaborations, and paid advertising campaigns

Virtual Event Planning

• Plan and deliver virtual events, online promotions, and live-streamed experiences (e.g., cooking demonstrations, cultural events, product launches)

• Coordinate schedules, vendors, digital platforms (Zoom, Microsoft Teams, social media live), and event assets

• Manage event registrations, reminders, and post-event follow-ups

• Ensure smooth technical setup and execution of virtual events

Required Skills & Qualifications

• Proven experience in digital marketing and/or event planning

• Strong knowledge of social media marketing, content creation, and email marketing

• Experience with tools such as Meta Business Suite, Google Analytics, CRM systems, or event platforms

• Excellent communication, organisational, and time-management skills

• Basic understanding of branding, design principles, and customer engagement strategies

• Ability to manage multiple projects in a fast-paced environment

What We Offer

• Competitive salary (based on experience)

• Creative and collaborative working environment

• Opportunity to shape the brand’s digital presence and events strategy

• Career growth within a dynamic hospitality business

How to Apply

Interested candidates should submit their CV and a brief cover letter outlining relevant experience and examples of previous work, if available.