CRM & Lifecycle Growth Lead

IFGlobal; Christchurch; Hybrid; GBP 40,000 - 55,000; Full time

Job summary

A fast-growing 3PL and fulfilment company in the UK is seeking a CRM & Lifecycle Marketing Manager to lead CRM management and lifecycle marketing efforts. You'll optimize customer journeys, driving engagement through personalized interactions and data-driven insights. Collaborating cross-functionally, you'll implement solutions to enhance client experiences and support the company's rapid growth. This role offers hybrid working and various benefits, including health plans and additional holiday entitlement.

Benefits

Health cash plan

20 days holiday + bank holidays

Birthday off

Company social events

On-site parking

Qualifications

• Experience in managing CRM systems and lifecycle marketing initiatives.
• Strong analytical skills to track and analyze performance across key metrics.
• Ability to collaborate with multiple teams to align customer journeys.

Responsibilities

• Take full responsibility for CRM management and lifecycle marketing.
• Build automated workflows for lead scoring, nurturing, and retention.
• Track and analyze performance to deliver insight-led recommendations.

Skills

CRM Management

Lifecycle Marketing

Data Analysis

Automation

Cross-functional Collaboration

Tools

HubSpot

Job description

A fast-growing 3PL and fulfilment company in the UK is seeking a CRM & Lifecycle Marketing Manager to lead CRM management and lifecycle marketing efforts. You'll optimize customer journeys, driving engagement through personalized interactions and data-driven insights. Collaborating cross-functionally, you'll implement solutions to enhance client experiences and support the company's rapid growth. This role offers hybrid working and various benefits, including health plans and additional holiday entitlement.