Copywriter

You Platforms; Leeds; On-site; GBP 25,000 - 35,000; Full time

Job summary

A media group located in Leeds is seeking a passionate copywriter to join their studio team. The successful candidate will have at least 2 years of content writing experience and a strong knowledge of the Yorkshire area. This role offers the chance to produce engaging regional content and drive audience interaction through targeted strategies. Flexible working arrangements apply after a probationary period.

Benefits

28 days holiday plus bank holidays

Flexible working after probationary period

Opportunity to engage with local content

Qualifications

• At least 2 years of experience in a full-time content or copywriting role.
• Proven ability to engage readers and inspire action.
• Good knowledge of the Yorkshire region.

Responsibilities

• Write high-quality content on various subjects.
• Research content online and conduct interviews.
• Analyze results to identify opportunities for engagement.

Skills

Content writing

SEO

Research skills

Audience engagement

Tools

WordPress

Job description

Location:Fantastic Leeds city centre location

Work model: Office based, with flexible working after probationary period

Holiday: 28 days, plus bank holidays and your birthday

Join our studio team

You Platforms is a media group with its own internal agency. We create top quality content that attracts and engages high value audiences, and produce results-driven client campaigns that get results.

We’re now looking for a copywriter to join our studio team. In this role, you’ll write content people want to read, adding value at every stage as you help our readers to see more, do more and experience more of the region.

You’ll need to have the same passion for regional content that we do, with an in-depth knowledge of the area and an innate desire to explore. But you won’t just be writing about food and drink because we cover everything from education to property.

What we're looking for:

Whether you’re coming from an agency or a client-side position, you’ll need at least 2 years of experience writing content or advertising campaigns.

We’re looking for someone who can write like they talk, turn content into a conversation and make complicated topics seem easy to understand. But more importantly, we’re looking for someone who can inspire the reader to act.

You’ll need to know what ‘good’ content looks like and how to measure it because we’re results-driven and expect every piece we write to attract and engage our target audience.

Personal experience is really important, so you’ll need to live in Yorkshire and have a good knowledge of the region, but you’ll also be doing independent research, including calling and interviewing people.

Experience required:

At least 2 years of experience in a full time content or copywriting role.

We’re looking for evidence that you take the reader on a journey from click to conversion, using SEO, viral triggers and direct response tactics to inspire them to act.

Send your CV to [e-mail]

What you'll be doing:

• Taking responsibility for content from brief to go live
• Writing high quality content on a wide range of subjects
• Using virality, SEO, response marketing and data analysis techniques to drive traffic, engagement and response
• Meticulously research content online, by phone and in person
• Sourcing images and build content in WordPress
• Helping produce our weekly newsletter
• Contributing to idea generation to help create new content streams
• Analysing results to identify opportunities to drive traffic and engagement
• Using initiative to predict, manage and solve problems on your own
• Building relationships and developing a network of contacts
• Working with the wider team to support our commercial goals and objectives