Sport Brand Partnerships Lead - Fashion Retail

Frasers Group; City of London; On-site; GBP 70,000 - 90,000; Full time

Job summary

A major retail group based in London is seeking a Head of Sport Brand Partnerships to manage and develop key relationships with leading sports brands. The role involves strategic planning, collaboration with the commercial team, and ensuring alignment with business objectives. The ideal candidate will have significant experience in B2B partnerships, excellent communication skills, and a strong analytical mindset. This is a full-time position at the mid-senior level.

Qualifications

• 10 years’ experience in B2B partnerships, ideally in sport or fashion retail.
• Experience leading a team within a buying or brand partnership environment.
• Strong analytical skills – ability to understand commercial data.

Responsibilities

• Managing and nurturing ongoing relationships with assigned brands.
• Leading long‑term strategy for assigned brands.
• Developing operational scorecards to track performance.

Skills

B2B partnerships

Retail brand-facing experience

Strategic partnership establishment

Communication skills

Analytical skills

Leadership

Job description

A major retail group based in London is seeking a Head of Sport Brand Partnerships to manage and develop key relationships with leading sports brands. The role involves strategic planning, collaboration with the commercial team, and ensuring alignment with business objectives. The ideal candidate will have significant experience in B2B partnerships, excellent communication skills, and a strong analytical mindset. This is a full-time position at the mid-senior level.