Senior Organic Growth Manager

Crypto.com; City of London; On-site; GBP 60,000 - 69,000; Full time

Job summary

A leading cryptocurrency platform is seeking a Senior Organic Growth Manager to drive the organic growth strategy in traditional finance. The ideal candidate will have over 4 years of SEO experience and a strong ability to manage content-focused optimizations. This role involves executing digital PR initiatives and staying ahead of industry changes. Competitive salary ranging from $80,000 to $90,000 per year.

Qualifications

• 4+ years of experience in SEO or organic growth.
• Strong on-page SEO and content-led optimization skills.
• Excellent communication and stakeholder management.

Responsibilities

• Execute the TradFi organic growth strategy.
• Plan and brief content with SEO best practices.
• Lead and execute digital PR initiatives.

Skills

SEO expertise

Content optimization

Analytical skills

Stakeholder management

Tools

Google Search Console

Ahrefs

Job description

Senior Organic Growth Manager – Traditional Finance

Crypto.com’s high-performance Organic Growth team is a relatively new and rapidly developing function where we combine creative content development, programmatic scale, and AI-native workflows to drive visibility across search engines, LLMs, and app stores.

Our work spans creative content experimentation, large-scale programmatic builds, ASO improvements, and direct integrations into LLMs, including MCPs and agentic interfaces. We work at a fast pace, focus on clarity, and avoid unnecessary delay. If this sounds like you, there’s real room to grow quickly as we transform Crypto.com’s organic visibility.

Base pay range

$80,000.00/yr - $90,000.00/yr

Responsibilities

• Execute the TradFi organic growth strategy, ensuring alignment with product, and regulatory requirements.
• Plan and brief content with SEO best practices embedded and a strong emphasis on speed, quality, and scalability.
• Lead and execute digital PR initiatives to elevate authority and drive competitive advantage.
• Partner with Tech SEO to ensure best‑practice implementation across architecture, crawlability, structured data, and indexation.
• Drive ongoing analysis of search trends, competitive movements, SERP changes, and performance metrics to fuel rapid optimisation cycles and report to the business.
• Work closely with Product and Engineering to ensure SEO and GEO is integrated into page structures, new features, and content experiences.
• Stay ahead of industry change – search and LLMs – and rapidly adapt strategy where needed.
• Operate with pace: fast responses, fast delivery, high accountability.

Requirements

• 4+ years of experience in SEO or organic growth.
• Strong on‑page SEO and content‑led optimisation skills.
• Working understanding of technical SEO and digital PR techniques, at the bleeding‑edge of GEO advancements.
• Proficiency with SEO tools (Google Search Console, Ahrefs, etc.).
• Strong analytical ability and comfortable turning data into actionable insights quickly.
• Excellent communication and stakeholder management.
• Proven ability to work quickly, efficiently, and decisively in a high‑speed execution environment.
• Experience in finance, fintech, or regulated industries is an advantage.

We may use artificial intelligence tools to analyze the content of your Resume/CV against the specific requirements for the position. The purpose is to support our recruitment team in reviewing applications more effectively. These tools assist our recruitment team in their evaluation of your application by providing recommendations, but they do not replace human judgment. Final hiring decisions are ultimately made by humans who consider the insights generated by the tools along with other relevant information. If you would like more details about how your personal information is processed, please contact us.