Senior Media Sales Executive

Gamblingindustrynews; London; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading media company is seeking a Senior Media Sales Executive to boost its media sales division. Candidates should have a strong B2B sales background, excellent communication skills, and a self-motivated attitude. This role offers the opportunity to sell advertising across diverse media platforms and develop lasting client relationships while representing the company at international events.

Qualifications

• Experience in B2B media sales and relationship management.
• Proficiency in managing sales cycles and hitting targets.
• Fluency in English is required.

Responsibilities

• Sell advertising and multimedia services across SBC Media’s platforms.
• Build and maintain strong client relationships.
• Identify new business opportunities and grow existing accounts.

Skills

B2B media sales

Account management

Relationship building

Communication

Self-motivation

Tools

CRM systems

Google Drive

Microsoft Office

Job description

SBC (Sports Betting Community) is a global media, events, and entertainment powerhouse serving the betting, gaming, marketing, and fintech industries. Since its inception in 2009, SBC has grown from informal industry meetups into a leading organiser of large-scale international conferences and media platforms. With flagship events across iconic global cities—including London, Toronto, Las Vegas, Rio, Barcelona, and more—SBC connects over 100,000 professionals annually. Alongside live events, SBC Media offers industry news, podcasts, digital platforms, and cutting-edge tech through its proprietary event platform, SBC Connect.

Role Overview

SBC is seeking a Senior Media Sales Executive to join its growing media sales division. This role focuses on selling advertising, multimedia content, and digital sponsorship solutions across SBC’s portfolio of media properties. Reporting to the Commercial Director, the role requires strong B2B sales expertise, deep client relationship skills, and the ability to develop global business opportunities within a dynamic and expanding industry.

What You’ll Do:

• Sell advertising, content, and multimedia services across SBC Media’s platforms, including websites, newsletters, magazines, podcasts, and webinars
• Build and maintain strong client relationships, understanding their business needs and offering tailored media solutions
• Identify new business opportunities and grow existing client accounts
• Collaborate with editorial, media delivery, and marketing teams to ensure timely and exceptional service delivery
• Provide market insights and contribute ideas to strengthen SBC Media’s commercial strategy
• Use CRM systems to manage the sales cycle, including lead generation, relationship management, and activity tracking
• Represent SBC at industry events and exhibitions in Europe, North America, and Latin America
• Support and contribute to the media sales team’s performance growth and operational efficiency

Qualifications / Requirements

• Strong background in B2B media sales, account management, and relationship building
• Experience selling advertising/media services for a B2B publisher or platform
• Demonstrated ability to manage full sales cycles and hit targets
• Excellent communication and interpersonal skills
• Self-motivated, goal-oriented, and collaborative
• Proficiency with CRM systems (e.g., HubSpot) and productivity tools (Google Drive, Docs, or Microsoft Office)
• Fluent in English (spoken and written)

Preferred:

• Knowledge of the betting and gaming industry
• Spanish or Portuguese language skills
• Experience selling across multiple international markets