Senior Marketing Analytics Lead

Trainline International Limited; City of London; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A digital travel company in the City of London is seeking a Senior Data Analyst to own the marketing analytics lifecycle and drive insights for growth. You will collaborate closely with cross-functional teams, design A/B tests, and communicate results effectively. The ideal candidate has over 5 years of experience in marketing analytics and strong skills in SQL and Python. This position offers a hybrid work model and excellent career growth opportunities.

Benefits

Private healthcare & dental insurance

Generous work from abroad policy

2-for-1 share purchase plans

EV Scheme

Qualifications

• 5+ years experience in a Marketing Analytics role.
• Strong hands-on SQL and Python skills.
• Experience with A/B testing including metric selection and test analysis.
• Proven ability to partner cross-functionally with Product, Engineering, and Design.
• Strong data visualisation skills.

Responsibilities

• Own the full marketing analytics lifecycle in an embedded marketing team.
• Deep-dive into acquisition and marketing trends.
• Design, execute and analyse A/B tests with sound statistical principles.
• Translate findings into actionable recommendations.

Skills

SQL

Python

A/B testing

Data visualization

Communication

Tools

Tableau

Power BI

Spotfire

Job description

A digital travel company in the City of London is seeking a Senior Data Analyst to own the marketing analytics lifecycle and drive insights for growth. You will collaborate closely with cross-functional teams, design A/B tests, and communicate results effectively. The ideal candidate has over 5 years of experience in marketing analytics and strong skills in SQL and Python. This position offers a hybrid work model and excellent career growth opportunities.