Senior Events Marketing Manager

Delinian Limited; Greater London; On-site; GBP 35,000 - 55,000; Full time

Job summary

A leading data insights firm in Greater London is seeking a Senior Marketing Executive to manage the marketing planning and delivery for key events and awards. You will be responsible for creating engaging digital content and executing integrated campaigns to drive audience engagement. The ideal candidate has proven experience in B2B events marketing, strong communication skills, and the ability to manage multiple marketing initiatives effectively. Regular collaboration with various internal teams is essential for success in this role.

Qualifications

• Proven experience of developing B2B events marketing programs.
• Solid experience in social media marketing, especially on LinkedIn.
• Competent understanding of CRM and email marketing platforms.

Responsibilities

• Collaborate with event production for engaging event web pages.
• Plan and execute integrated digital marketing campaigns.
• Manage partnerships with industry partners and sponsors.

Skills

B2B events marketing

CRM platforms

Social media marketing

Project management

Verbal communication

Written communication

Attention to detail

Design tools

Tools

Pardot

Canva

Email builders

Job description

Derivia Intelligence is a leading provider of specialist data and insights to the global financial services industry. Through its brands Structured Retail Products (SRP), GlobalCapital (GC) and Futures & Options World (FOW), the group delivers mission-critical products that enable clients to navigate complexity and drive performance across some of the most intricate areas of global finance. In addition, all three brands run highly successful events and awards which convene industry leaders around the world.

ROLE OVERVIEW

We are seeking a Senior Marketing Executive to help manage the planning, promotion, and delivery of our market-leading events and awards across SRP, GC, and FOW. The successful candidate will own the marketing planning and delivery of a portfolio of events and awards. In this role, you would be responsible for creating high-quality web pages and campaign assets, managing cross-channel marketing activity to drive events registration and awards engagement, and coordinating sponsorship deliverables.

The role sits within a dedicated Events Marketing function, which is part of the broader Derivia Intelligence Marketing Team. You would be working closely with other Marketers and have exposure to a range of projects across branding, product marketing, and lead generation.

KEY RESPONSIBILITIES

• Collaborate with the event production team to create first-class event web pages, ensuring they are engaging and informative and help drive audiences.
• Own the planning and execution of effective integrated marketing campaigns across a range of digital channels, including email and social media.
• Work with Sales and Editorial teams to identify and target a defined audience for each event and awards programme.
• Initiate and manage partnerships with industry partners, and coordinate with speakers and sponsors to drive event visibility and registrations/engagement.
• Represent the Marketing Team in various internal meetings, confidently presenting strategy and results to all stakeholders.
• Where needed, liaise with external partners and customers (sponsors) to deliver maximum results.
• Build effective relationships with key stakeholders including Event Production, Operations, and Sales, to understand the market and develop effective marketing campaigns.
• Test, measure and evaluate channels and tactics, making adjustments to improve results
• Develop market and product knowledge to create the right message, selecting the right content, for the right people.

Please note: occasional travel to event locations may be required.

KNOWLEDGE, SKILLS AND ATTRIBUTES

• Proven experience of developing and executing B2B events and awards marketing programme.
• Experience working in the B2B financial, data or market intelligence sectors would be desirable
• Ability to manage marketing for multiple events simultaneously, with a track record of meeting or exceeding audience engagement targets
• Competent understanding of CRM and email marketing platforms (ideally Pardot)
• Solid experience in social media marketing particularly LinkedIn
• Strong written and verbal communication
• Excellent organisational and project-management ability
• Attention to detail for award submissions, nominee details, and collateral
• Comfortable using design or content tools (e.g., Canva, CMS, email builders)
• Good eye for design and ability to produce high-quality marketing materials
• Ability to effectively collaborate with Event Production, Sales and Operations teams and embrace new ideas and processes
• Intellectually curious about the financial markets we serve

We believe in equality of opportunity and welcome applications from individuals, regardless of age, ethnicity, disability, gender identity, sex, sexual orientation, socio-economic background, religion and/or belief, or any other classification protected by applicable laws.

If you are a person with a disability, please let us know if you need any help with the application or interview process, so we can make reasonable adjustments as best as possible.

Please note we will be reviewing all applications in the new year at which point we will be in touch if we wish to progress your application.