Senior Content Marketer

AntennaWare Limited; Belfast; On-site; GBP 40,000 - 55,000; Full time

Job summary

A leading wireless technology firm in Northern Ireland is seeking a Senior Content Marketer to craft compelling technical content. You will work closely with a supportive team and technical experts to create case studies and campaign materials that engage B2B audiences. This full-time role offers a competitive salary, benefits like private healthcare and gym membership, and the opportunity to influence the company's marketing strategy. Flexible working arrangements may be available for the right candidate.

Benefits

Competitive salary

Private healthcare

Gym membership

Private car parking

Qualifications

• Proven experience creating technical and commercial content in B2B technology.
• Strong ability to understand and communicate complex products.
• Experience working with technical subject matter experts.

Responsibilities

• Create technical and commercial content including case studies and whitepapers.
• Work with the Marketing Manager to create compelling campaign assets.
• Collaborate with technical staff to produce compelling materials.

Skills

Technical writing

Commercial awareness

B2B content creation

Project management

Tools

Canva

HubSpot

Job description

AntennaWare is a Northern-Ireland based technology company spun out of Queen’s University, Belfast, specializing in wireless antenna technology for wearables and other challenging platforms. Our technology enables the next generation of wireless products across market sectors including consumer and professional audio, medical devices, sports wearables and IoT.

We are currently expanding our marketing team and looking for an experienced content marketer who can help us translate complex technical concepts into compelling commercial content.

Role Overview

As a Senior Content Marketer, you will work alongside our Marketing Manager and our technical SMEs to develop the content that delivers our marketing strategy. You’ll translate complex technical concepts into compelling commercial content, from case studies and whitepapers to sales enablement materials and campaign assets.

This role suits an experienced technical content marketer with strong commercial instincts who is comfortable working with engineers and technical subject matter experts in a fast-growing environment.

Key Responsibilities

• Create a broad range of technical and commercial content including case studies, whitepapers, web copy, sales enablement and support materials for both technical and commercial decision-makers.
• Work with the Marketing Manager to create compelling campaign assets across our market sectors.
• Interview our SMEs and technical staff as the original source of technical expertise, producing compelling content and materials.
• Help position and promote our Co‑founders and Engineering team as thought leaders in their fields.
• Translate complex technical specifications into clear value propositions that demonstrate ROI.
• Collaborate with the Marketing Manager in ideation and taking a creative approach to content generation.
• Balance strategic thinking with hands‑on content production across multiple channels.

Required Experience

• Proven experience creating technical and commercial content in B2B technology, engineering, or similar technical sectors.
• Strong ability to understand and communicate complex products or technical solutions.
• Demonstrated commercial awareness, understanding how content contributes to pipeline and revenue.
• Experience working with technical subject matter experts to develop content.
• Strong writing skills with ability to adapt tone and style for different audiences and formats.
• Understanding of how content supports complex B2B sales cycles.
• Ability to work independently, make editorial judgments, and manage multiple projects.
• Strong analytical and communication skills.

Desirable Skills – not necessary, but will be a strong advantage if you can demonstrate experience in any of these areas

• Proficiency in Canva or similar design tools.
• Basic video content production and editing skills.
• Experience in HubSpot or similar marketing automation platforms.
• Experience with working with CMS and content optimisation principles.
• Experience in deep‑tech, IoT or electronics sectors.
• Knowledge of account‑based marketing approaches.
• PR experience

What We Offer

• Opportunity to be the second person in our marketing function with real influence over company success
• Supportive, hard‑working team environment at an exciting growth stage.
• Work with genuinely innovative technology and impressive customers across multiple sectors.
• Competitive salary and benefits package including private healthcare, gym membership and private car parking.
• This is a full‑time role, though we're open to discussing flexible working arrangements including 3‑4 days per week for the right candidate.

How to Apply

Send a CV along, with a few examples of relevant content you’ve created and with a brief note explaining what/who they were developed for, and what they achieved to: [e-mail]