Product Analyst

Bazaarvoice, Inc.; Belfast; On-site; GBP 40,000 - 60,000; Full time

Job summary

A technology company is looking for a Product Analyst in Belfast. The role involves analyzing product usage data, collaborating with Product Managers, and preparing reports for executive leadership. The ideal candidate is data-driven with strong communication skills and experience in tools like Tableau and SQL. This full-time position welcomes candidates passionate about improving product strategy based on user insights.

Qualifications

• Proven track record in research and market analysis.
• Experience in conducting qualitative and quantitative research projects.
• Strong written and oral communication skills; comfortable presenting to executives.

Responsibilities

• Research, compile, and analyze product usage data and A/B test results.
• Collaborate with Product Managers to define and track KPIs.
• Work with Engineering to ensure proper instrumentation for analytics.
• Design and analyze in-product surveys and feedback mechanisms.
• Prepare and deliver reports of key product findings to management.

Skills

Data-driven problem-solving

Research and market analysis

Qualitative and quantitative research

Dashboarding and process improvement

Tableau

SQL

Strategic thinking

Communication skills

Tools

Tableau

SQL

Job description

At Bazaarvoice, we create smart shopping experiences. Through our expansive global network, product-passionate community & enterprise technology, we connect thousands of brands and retailers with billions of consumers. Our solutions enable brands to connect with consumers and collect valuable user-generated content at an unprecedented scale. This content achieves global reach by leveraging our extensive and ever-expanding retail, social & search syndication network. We make it easy for brands & retailers to gain valuable business insights from real-time consumer feedback with intuitive tools and dashboards. The result is smarter shopping: loyal customers, increased sales, and improved products.

The problem we are trying to solve: Brands and retailers struggle to make real connections with consumers. It’s a challenge to deliver trustworthy and inspiring content in the moments that matter most during the discovery and purchase cycle. The result is time and money spent on content that doesn’t attract new consumers, convert them, or earn their long-term loyalty.

Our brand promise: closing the gap between brands and consumers.

Founded in 2005, Bazaarvoice is headquartered in Austin, Texas with offices in North America, Europe, Asia and Australia. It’s official: Bazaarvoice is a Great Place to Work in the US, Australia, India, Lithuania, France, Germany and the UK!

As a Product Analyst, you will be the key driver in understanding how customers interact with our products. You will leverage data to surface insights that directly inform product strategy, design, and optimization, ensuring we build the right features for our users.

Responsibilities

• Research, compile, and analyze product usage data (e.g., clicks, feature adoption, time-to-value) and A/B test results to identify opportunities for improving the product experience and driving key business metrics.
• Collaborate closely with Product Managers to define, track, and analyze key performance indicators (KPIs) for new and existing product features.
• Work with Engineering and Product teams to ensure the proper instrumentation and data quality are in place to support product analytics. This includes helping to define tracking specifications for new features.
• Design, execute, and analyze targeted in-product surveys, polls, and feedback mechanisms to collect qualitative data that complements usage metrics.
• Collect and report on data related to current product and feature performance into easily digestible dashboards, presentations, and narratives used by the entire product organization.
• Summarize, interpret, and analyze complex product data, offering clear, actionable recommendations to Product Managers on optimization, prioritization, and potential new features.
• Prepare and deliver reports and presentations of key product findings, trends, and recommendations to product management and executive leadership.

Essential Criteria

• You are a data-driven problem-solver with a passion for understanding user behavior and translating complex insights into actionable product strategy.
• You have a proven track record in research and market analysis.
• You have the ability to conduct qualitative and quantitative research projects that lead to informed business recommendations.
• You’ve built informative dashboarding and processes to drive improvements across the business.
• You have experience with tools/technology like Tableau and SQL.
• You’ve planned and led large projects with many stakeholders.
• You are a strategic thinker with a market/ customer first mindset.
• Strong written and oral communication skills; comfortable presenting to an executive audience; strong sense of ownership and accountability.

Desired Criteria

• Previous experience in ecommerce or social media domains.
• Background in multinational product development organizations.
• Prior experience collaborating with clients’ product and engineering teams.

Why join Bazaarvoice?

Customer is key — We see our own success through our customers’ outcomes and approach every situation with a customer-first mindset.

Transparency & Integrity Builds Trust — We believe in authentic feedback and doing the right thing, even when it’s hard. Transparency and trust accelerate our collective performance.

Passionate Pursuit of Performance — We hire for passion, drive & curiosity and stay laser focused on our mission.

Innovation over Imitation — We seek to innovate, embrace agility and experimentation as an advantage.

Stronger Together — We value diverse perspectives, champion what’s best for Bazaarvoice, and build a stronger community.

Commitment to diversity and inclusion — Bazaarvoice provides equal employment opportunities to all team members and applicants. A basic background check will be required for the successful candidate.

Seniority level: Mid-Senior level

Employment type: Full-time

Job function: Research, Analyst, and Information Technology

Industries: Software Development

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