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Thank you for taking an interest in the role advertised. We'd like to confirm that each CV received is read thoroughly by a trained consultant; if your application is shortlisted then you will be contacted via telephone in the first instance.
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Marketing Operations Manager
- Location: Nottingham
- Benefits: 26 days Annual Leave (+ bank holidays), Enhanced Maternity & Paternity, Access to HealthShield & Holiday Purchase Scheme & Electric Vehicle Scheme.
- Our Client: Multi-sector& Multi-Vendor Technology Reseller / VAR / MSP
The Opportunity:
A brand-new role for the business, as Marketing Operations Manager the successful candidate will be responsible for keeping the marketing and creative functions running smoothly, owning the processes and platforms across both functions, whilst ensuring the teams, systems and workflows operate at peak productivity.
- Process ownership and productivity: design, maintain and optimise processes across marketing and creative workflows, ensuring clarity, speed and quality from planning through to execution.
- Work closely with the Creative Services Manager to refine handoffs, embed best practice, reduce friction, and champion tools that improve day to day efficiency.
- CRM & marketing automation management: own automation platforms, oversee database hygiene, governance, segmentation, reporting frameworks and lead management rules.
- Collaborate with the IS team on configuration, development requests and system improvement projects.
- Work closely with the Sales Operations Manager to align lead assignment, lifecycle stages, process logic, and data structure.
- Lead & opportunity workflow alignment: shape and maintain seamless end to end workflow between marketing and sales, including, lead capture, enrichment, scoring, assignment, progression and conversation tracking.
- Troubleshoot any issues, identify gaps and make sure there is consistent data and clear processes across Marketing, Sales and IS.
- Internal enablement: support internal marketing and creative teams with systems training, workflow adoption, database usage and automation best practice.
- Stakeholder engagement: proactively gather internal feedback to understand the evolving needs and identify any operations enhancements.
- Act as a bridge between Marketing Sales and IS, translating requirements and ensuring solutions work technically and operationally.
- Reporting and engagement: take ownership of reporting marketing engagement and lead data to the wider organisation,
- Maintainconsistent data quality and clear visibility of performance by supplying reliable metrics to support forecasting and insight generation.
- Monitor and track relevant operational and platform budgets.
- Hands on support: support various tasks including campaign deployment, data checks, and reporting or workflow troubleshooting during peak periods.
Skills & Experience:
- Previous experience in a Marketing Operations, Systems/Process Improvement, CRM Manager or similar role is essential.
- Hands on experience with either Salesforce, or Microsoft Dynamics, is essential.
- Excellent understanding of marketing workflows, operations systems, and data hygiene best practice.
- Experience analysing existing or identifying new processes/workflows, and optimising/implementing to increase productivity, efficiency, and/or visibility.
- Experience working closely with cross functional teams on configurations, improvements or integrations, specifically with sales, technical or IS teams.
- Familiarity with digital marketing activity would be a bonus.
- Experience coaching or supporting team member would also be desirable.
Get in touch to find out how our dedicated team can help you find the right business for your career.