Hybrid Search Marketing Manager — SEO/PPC Lead

Philip Morris International; City of London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading global organisation is seeking a Search Marketing Manager to spearhead SEO and PPC strategies to enhance search performance and drive visibility. This role, based in London, requires a candidate with proven experience in leading marketing strategies within regulated environments. Join us and contribute to a transformative journey in smoke-free products with opportunities for career growth.

Benefits

Flexible working options

Enhanced parental leave policy

Medical cover

Life assurance

Season ticket loans

Comprehensive flexible benefits

Qualifications

• Proven experience leading PPC and SEO strategies in regulated environments.
• Expertise in bid automation and audience strategies.
• Strong collaborative mindset with agency management experience.

Responsibilities

• Lead search performance strategies for paid and organic channels.
• Build and execute a unified search strategy aligned with commercial goals.
• Optimize campaigns for relevance and conversion.

Skills

PPC and SEO strategies at scale

Google Ads

GA4

CM360

SEMrush

Ahrefs

Screaming Frog

Ad copywriting

Data storytelling

Job description

A leading global organisation is seeking a Search Marketing Manager to spearhead SEO and PPC strategies to enhance search performance and drive visibility. This role, based in London, requires a candidate with proven experience in leading marketing strategies within regulated environments. Join us and contribute to a transformative journey in smoke-free products with opportunities for career growth.