Product Marketing Manager — Go-To-Market & Growth Lead

PZ Cussons PLC; Manchester; On-site; GBP 40,000 - GBP 60,000; Full time

Job summary

A consumer goods company in Manchester is seeking a Product Marketing Manager to develop and execute marketing strategies aimed at driving consumer demand and delivering profitable growth. This position involves lead planning and execution of go-to-market strategies, monitoring product performance, and collaborating cross-functionally. The ideal candidate has a Bachelor's or Master's degree in Marketing or Business, along with experience in product management and a proven track record in successful product launches.

Benefits

Flexible working hours

Opportunity to finish at 1pm on Fridays

Diversity and inclusivity programs

Qualifications

• Experience in product management marketing roles.
• Proven track record of successful product launches.
• Strong analytical skills to interpret data and identify opportunities.

Responsibilities

• Develop and execute marketing strategies for product positioning.
• Lead planning and execution of go to market strategies.
• Monitor product performance through sales and consumer metrics.

Skills

Product management

Market analysis

Communication skills

Budget management

Analytical skills

Education

Bachelor's or Master's degree in Marketing or Business

Job description

A consumer goods company in Manchester is seeking a Product Marketing Manager to develop and execute marketing strategies aimed at driving consumer demand and delivering profitable growth. This position involves lead planning and execution of go-to-market strategies, monitoring product performance, and collaborating cross-functionally. The ideal candidate has a Bachelor's or Master's degree in Marketing or Business, along with experience in product management and a proven track record in successful product launches.