APAC Demand Gen Programs Lead — Growth & ROI

Barracuda Networks, Inc.; Reading; Hybrid; GBP 50,000 - GBP 70,000; Full time

Job summary

A cybersecurity company based in Reading, UK is looking for a Demand Gen Marketing Programs Manager to lead APAC marketing initiatives. The ideal candidate should have at least 4 years of relevant experience, particularly in the B2B and IT security domains. Responsibilities include planning and executing demand generation campaigns using Marketo, collaborating with various stakeholders, and analyzing campaign performance. The role offers opportunities for internal mobility and values creative input from team members.

Benefits

Equity options

Internal mobility opportunities

Qualifications

• Minimum 4 years of experience in a relevant marketing role.
• Strong experience in marketing automation platforms.
• Excellent written and oral communication skills.

Responsibilities

• Plan and execute demand generation campaigns.
• Manage Marketo for the APAC region.
• Forecast and report on campaign performance.

Skills

Budget management

Project management

Collaboration

Analytical mindset

Tools

Marketo

PowerBI

SFDC

Job description

A cybersecurity company based in Reading, UK is looking for a Demand Gen Marketing Programs Manager to lead APAC marketing initiatives. The ideal candidate should have at least 4 years of relevant experience, particularly in the B2B and IT security domains. Responsibilities include planning and executing demand generation campaigns using Marketo, collaborating with various stakeholders, and analyzing campaign performance. The role offers opportunities for internal mobility and values creative input from team members.