Assistant Brand Manager - Myvitamins

The Hut Group; Manchester; On-site; GBP 30,000 - 40,000; Full time

Job summary

A global eCommerce leader in Manchester is looking for an Assistant Brand Manager to support brand strategy execution for Myvitamins. Responsibilities include managing marketing campaigns, assisting with product launches, and conducting market analysis. Ideal candidates will have 2+ years of brand management experience and a strong understanding of digital marketing. This is a full-time role based in the office.

Benefits

Bespoke development programmes

25 days annual leave plus bank holidays

Enhanced maternity and paternity pay

On-site gym

Up to 50% staff discount on THG brands

Qualifications

• 2 years’ experience in brand management, marketing or product management—ideally within FMCG, beauty, wellness or eCommerce.
• Strong understanding of digital marketing channels and consumer behaviour.
• Creative thinker with a passion for health, wellness and lifestyle trends.

Responsibilities

• Support the Myvits team in developing and executing annual brand plans.
• Assist in the planning and delivery of integrated marketing campaigns.
• Conduct competitor and market analysis.
• Monitor and analyse campaign performance.

Skills

Degree in Marketing or Business

2 years’ experience in brand management

Strong understanding of digital marketing

Analytical mindset

Excellent communication skills

Proficiency in Microsoft Office Suite

Education

Degree in Marketing, Business or a related field

Tools

Google Analytics

Job description

We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition.

Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition.

From Manchester to New York, we’re powered by a team of over 2500 people who work together, lead by example, and think BIG.

With us, you’ll go further, faster. What are you waiting for?

About THG Nutrition

THG Nutrition is home to some of the best-loved and most trusted names in wellbeing and nutrition, including Myprotein, the world's largest online sports nutrition brand, its family of brands, Myvegan, Myvitamins & MP Activewear. We want to be the world's most empowering health movement, championing everyone to live healthier, more active lives. Our brands and people exist to break boundaries, to power and to empower those who want more. Everything we do is in-house, from manufacturing and new product development to content creation, e-commerce, marketing and logistics. This means we’re perfectly positioned to deliver to our vision and keep our place at the top of a fast‑moving, global industry. It's an incredibly exciting time to join the team, and we’re always looking for talented people who share our vision and values to drive our Nutrition movement forward.

Role Details

Job Title: Assistant Brand Manager

Reporting to: Head of Brand

Location: THG HQ (WA15 0AF) Office based

About the role - Assistant Brand Manager – Myvitamins:

The Assistant Brand Manager will play a key role in supporting the execution of the brand strategy for Myvitamins, driving awareness, engagement and sales across all channels. Working closely with the General Manager for Myvitamins and a dotted line into Head of Brand, you’ll help manage day‑to‑day brand activity, assist in developing marketing campaigns, support new product launches and ensure the brand continues to grow and resonate with customers globally.

Key Responsibilities

• Support the Myvits team in developing and executing annual brand plans.
• Assist in the planning, coordination and delivery of integrated marketing campaigns across digital, social, PR and retail channels.
• Work with internal teams (creative, influencer, performance marketing, eCommerce and trading) to deliver best‑in‑class brand activations.
• Conduct competitor and market analysis to identify trends, insights and opportunities for brand growth.
• Support in the management of the NPD (New Product Development) process, including product positioning, packaging and go‑to‑market strategy.
• Monitor and analyse campaign and product performance, providing regular reports and insights to inform future planning.
• Assist in budget tracking and supplier coordination for marketing initiatives.
• Champion brand consistency across all touchpoints, ensuring tone, visuals and messaging align with brand identity and values.

Skills & Experience Required

• Degree in Marketing, Business or a related field (or equivalent experience).
• 2 years’ experience in brand management, marketing or product management—ideally within FMCG, beauty, wellness or eCommerce.
• Strong understanding of digital marketing channels and consumer behaviour.
• Analytical mindset with the ability to interpret data and translate insights into action.
• Excellent communication, organisation and project management skills.
• Creative thinker with a passion for health, wellness and lifestyle trends.
• Proficient in Microsoft Office Suite; familiarity with analytics or reporting tools (e.g. Google Analytics) is a plus.

What’s in it for me?

• Access bespoke development programmes that have been designed and developed by our in‑house L&D team.
• Develop your expertise through our upskilling programme that is delivered in partnership with an industry‑leading training provider.

Enhanced Leave

• 25 days annual leave plus bank holidays.
• Don’t want to work on your birthday? We don’t either! Enjoy your day off on us.
• Enhanced maternity and paternity pay, dependent on length of service.
• Up to 10 days compassionate leave.
• Buy back up to 3 days each year.
• Access face‑to‑face and virtual appointments with our in‑house GP.
• Access our in‑house CBT therapist.
• Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.
• State‑of‑the‑art on‑site gym.
• Access to our on‑site physio.

Other Perks

• Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
• Subsidised bus pass from Manchester City Centre to our ICON office.
• Up to 50% staff discount on THG brands.
• On‑site staff shop.
• Access to on‑site barber.
• Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation.
• Anniversary gifts when you hit 5 and 10 years of service.

Equal Opportunity & Diversity

THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.

THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.

Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven’t heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG, please contact one of our Talent team to discuss further.

Application

To apply, please complete the following information:

• First Name *
• Last Name *
• Email *
• Phone *
• Resume/CV *
• Do you require sponsorship to work in the UK?
• How did you hear about THG?
• LinkedIn Profile
• Please disclose your current salary and expectations to ensure they align with our budgets