Senior Product Marketing Manager - USA (Remote)

Methodfi; Remote; GBP 65,000 - 85,000; Full time

Job summary

A leading cybersecurity company is seeking a Senior Product Marketing Manager to enhance their market presence. You will drive product marketing strategies, collaborate with multiple teams, and create compelling content aimed at customer engagement. Ideal candidates will have extensive SaaS experience and a strategic mindset, with a proven track record in launching products that meet customer needs.

Benefits

25 days annual leave + 2 volunteering days

Enhanced parental leave

Mindfulness and wellness programs

Flexible working options

Share options and recognition rewards

Monthly team socials

Qualifications

• Proven experience in a SaaS environment, preferably in cybersecurity.
• Experience with product launches in fast-paced environments.
• Ability to engage both technical and non-technical teams.

Responsibilities

• Create engaging marketing collateral to drive sales.
• Support marketing campaigns and lead product launches.
• Analyze competitors and recommend strategies based on industry trends.

Skills

SaaS experience

Strategic mindset

Storytelling skills

Analytical thinking

Leadership capability

Job description

A platform you can believe in: Immersive One is the leading cyber resilience solution across the globe.

Drive engagement with a best in class platform and tell the story of Immersive alongside a team of the brightest minds in cybersecurity At Immersive, we’re uniquely positioned to future-proof organizations against any cyber challenge. If that excites you, read on!

Immersive help prove and improve your cyber resilience, by simulating real-world threats, testing your skills, and measuring performance. We put your readiness to the ultimate test. From sharpening technical capabilities to making high-pressure decisions, our platform allows you to assess every angle, pinpoint areas for growth, and prove your ability to tackle evolving threats with unwavering confidence.

https://www.immersivelabs.com/why-immersive-labs

Immersive was founded in 2017, from a cargo container in Bristol, UK we’ve grown to over 300 employees globally, announced funding of more than £150 million and been voted a Best place to work on multiple occasions!

https://www.immersivelabs.com/company/our-story

Senior Product Marketing Manager - USA

Immersive is hiring! Could you be our next Product Marketing Manager?
We’re looking for an experienced, customer-centric and commercially-minded individual to join our Product team as a Senior Product Marketing Manager

We are reimagining what it means for organisations to be resilient to cyber-attacks. As a Senior Product Marketing Manager, you will play a part in building an entirely new market category: Cyber Workforce Resilience.

As a voice and advocate for Product Marketing excellence within Immersive, you will be a key driver of the evolution of our flagship Immersive One platform, ensuring we continue to delight our users and expand our market leadership.

Reporting to our Chief Product Officer and based out of the UK or USA, you will own and develop positioning, messaging, and content for key products and solutions, as well as enable sales and partnerships teams. You’ll thrive on creating bold, thought-provoking stories, be an engaging and articulate presenter, and be excited to play a part in our vision.

Our most successful marketers here bring creativity, innovation, and analytical rigor to their work, while constantly expanding their knowledge through cross-team collaboration. You should be the sparring partner for the Product Managers and Product Designers teams with a close eye for scalability and commerciality.

Additionally you will build and leverage relationships with Go To Market, Customer Marketing and our Cyber teams.

As a senior individual contributor in team, your main responsibilities will include:

• Create compelling, persona-driven, and high-performing collateral up and down the funnel to educate the market on people-centric cybersecurity and help drive sales and renewals
• Work closely with stakeholders across the organisation, in both the UK & US, including Product Management, Sales, Sales Engineering, Content Marketing, Marketing, and Customer Success
• Support marketing campaigns, write content, participate in webinars, and lead sales and partner enablement for your key solution areas
• Own and lead product launches from beginning to end
• Research industry trends to proactively recommend messaging and content that will resonate with target audiences and drive conversions throughout the buyer journey
• Analyze competitors, develop battle cards, and present analyses internally

Sounds good? We’d love to hear from you if you have proven experience in the following areas, but don’t worry if you don’t hit each one exactly:

• Extensive experience working in a SaaS environment. Experience in a Cybersecurity vendor is strongly preferred.
• Strategic and commercial mindset - you have a track record of launching successful products that solve real problems for customers, and you are comfortable working in a fast-paced, agile environment.
• Comfortable speaking to both technical and non-technical teams - you’re a storyteller, able to influence without authority
• Proven ability to balance and champion business and customer needs
• Leading discovery and user feedback sessions
• Motivation and engagement of high impact product delivery team - can rally cross-functional teams around a shared vision
• Evidence-based approach to planning and decision making. You’re analytical and structural in your approach and a systems thinker
• Technical aptitude with ability to evaluate different approaches to delivery

Immersive’s growth has been fuelled by our values that underpin everything we do, here's how they relate to this role:

• Driven - We push the boundaries of innovation, acting swiftly to achieve ambitious outcomes. Our drive embodies a culture of ambition, where challenges are stepping stones to excellence.
• Inclusive - Our strength lies in diversity, fostering a culture where every individual contributes to our collective strength. We champion open dialogue and empathy, ensuring a collaborative, inclusive workplace.
• Customer Centric - We seek to develop deep relationships with our customers to help them achieve their business outcomes. We exceed customers and partners’ expectations by crafting products, services and experiences that surprise, delight and ensure they feel valued and supported every day.
• One Team - We are a talented global team working together to achieve our vision. Central to our ethos, resilience means adapting and thriving in adversity. It guides our innovation, ensuring we and our clients are prepared for the future.

We encourage people of all different backgrounds and identities to apply. We are committed to maintaining an inclusive, supportive place for you to be you and do your very best work.

Excited by the above? We’re ready to receive your application!

Benefits

• Time off, flexible and remote working so you can work when is best for you, includes 25 days annual leave + 2 volunteering days and birthday day off
• Look after your family and yourself with enhanced parental leave, mindfulness groups, critical illness cover,
• Career and learning development through the platform and our ‘Learn Anything’ fund
• Share in the companies success with share options, sales incentives and Recognition & Rewards for doing great work and living our values and behaviours
• Informal or formal flexible working options, e.g. flexible start and finish times, reduced hours, job share, remote working
• We’re a sociable, tight-knit team with monthly socials, and sports clubs. Our socials have included everything from pottery painting and paper mask making, to movie nights and escape rooms
• While this is a remote position, we do all meet in our EMEA HQ on a bi annual basis and regularly in person in region.

Find out more about life at Immersive Labs https://careers.immersivelabs.comCyber threats wait for no one and neither should you. Apply now!

If you would like to read more about what you can expect from our recruitment process, you can visit our dedicated interview process page.