Senior Legacy Marketing Executive

Concern Worldwide; Belfast; Hybrid; GBP 40,000 - 45,000; Full time

Job summary

An international humanitarian organization in Belfast seeks a Senior Legacy Marketing Executive to enhance supporter engagement through effective legacy marketing strategies. This role involves developing and delivering compelling campaigns that resonate with donors and foster lasting relationships. Candidates should possess strong analytical, communication, and organizational skills, with proven experience in legacy giving. This position offers a hybrid working arrangement, combining remote work with some office presence, and competitive compensation in the range of £40,222 - £44,691.

Benefits

25 days’ annual leave

Flexible hours and hybrid working

Enhanced parental leave pay

Stakeholder pension

Access to Employee Assistance Programme (EAP)

Qualifications

• Proven skills to manage complicated procedures.
• Strong understanding of donor stewardship.
• Proven experience in legacy giving strategy.

Responsibilities

• Lead development and delivery of legacy marketing strategy.
• Deliver inspiring campaigns to enhance supporter connection.
• Manage stakeholder relationships effectively.

Skills

Analytical skills

Communication skills

Organizational skills

Attention to detail

Project management

Customer service

Negotiation skills

Job description

Concern Worldwide (UK) is looking for a Senior Legacy Marketing Executive to join the team on a full time, permanent basis.

About us:

We are an international humanitarian organisation that strives for a world free from poverty, fear and oppression. We deliver life-saving and life-changing interventions to the world's poorest and most vulnerable people. From rapid emergency response to innovative development programming, we go to the hardest to reach places to make sure that no‑one is left behind. With almost 4,500 staff of more than 50 nationalities, Concern operates in 25 of the world’s poorest countries, helping people to achieve major and long‑lasting improvements in their lives.

Benefits

• 25 days’ annual leave, pro-rated for part‑time employees.
• Office closure between Christmas Day and New Year’s Day
• Flexible hours and hybrid working
• Annual leave purchase scheme
• Enhanced parental leave pay
• Stakeholder pension
• Season ticket loan
• Cycle scheme
• Life assurance
• Access to Employee Assistance Programme (EAP)

Details of our benefits could be found on our website:

https://www.concern.org.uk/working-concern-worldwide-uk

Job Location: Belfast (Hybrid)

While the role can be primarily remote, there is an expectation of regular on‑site presence, including a minimum of one day per week in the office. The postholder will also be required to attend external face‑to‑face meetings to effectively manage stakeholder relationships and to attend all in‑office staff days.

Our Belfast office is located in an historic building in a lively area, close to the Ulster University Belfast campus, cafés, restaurants, shops, and excellent transport links. The building is full of character, blending historic charm with modern, flexible workspaces designed for collaboration and creativity.

About the role:

Legacies and in‑memory giving play a vital role in ensuring lasting change for communities around the world. The Senior Legacy and In‑Memory Marketing Executive will help deepen our supporters’ connection to our mission — inspiring them to create a legacy of hope and opportunity for future generations.

Reporting to the Supporter Development and Legacies Manager, you will lead the development and delivery of the legacy strategy, delivering thoughtful, inspiring campaigns that celebrate the impact of legacy and in‑memory giving. You’ll combine creative storytelling with data‑driven insight to nurture meaningful supporter journeys, ensuring everyone who chooses to remember us — in their will or in tribute to a loved one feels valued, respected, and part of something truly transformative.

About You:

ESSENTIAL

• Proven skills and aptitudes to complete complicated procedures
• Demonstrable analytical skills and highly numerate with experience of keeping and monitoring financial & budgetary reports.
• Proven experience and knowledge of legacy giving, including channels for direct marketing to drive legacy giving.
• Experience of using a fundraising database for effective analysis of direct marketing campaigns and trend giving patterns
• Strong understanding of donor stewardship and the motivations behind legacy and in‑memory giving.
• Experience of working with external suppliers to deliver successful direct marketing campaigns
• Strong organisational planning and project management skills
• Ability to work on own initiative
• Excellent communication, interpersonal, and negotiation skills.
• Attention to detail and excellent written skills including experience of writing and commenting on fundraising copy
• Excellent understanding of delivering excellent customer service/donor care
• Understanding data protection, GDPR, and ethical fundraising standards.

DESIRABLE

• Experience of working with external suppliers to deliver successful direct marketing campaigns
• Strong organisational planning and project management skills
• Ability to work on own initiative
• Excellent communication, interpersonal, and negotiation skills.
• Attention to detail and excellent written skills including experience of writing and commenting on fundraising copy
• Excellent understanding of delivering excellent customer service/donor care
• Understanding data protection, GDPR, and ethical fundraising standards.

To view the full job description, please click on the link below to download the document.

Equality, Diversity, and Inclusion:

Concern Worldwide encourages all qualified candidates, irrespective of gender, ethnicity and origin, disability, political beliefs, religious beliefs, sexual orientation, or socio‑economic status to apply to become a part of the organisation. Concern is against all forms of discrimination and unequal power relations, and is committed to promoting equality.

HOW TO APPLY

To apply for this post, please upload your CV and cover letter explaining how you meet the essential and desirable criteria for the position by 1st February 2026. Interviews scheduled to take place 10th and 11th February 2026.

Your cover letter will be scored against each of the listed requirements listed in the job description. To give yourself the best chance of being shortlisted, please copy each criterion into your cover letter and explain under each one how your experience, skills, or achievements demonstrate your suitability. Use clear and specific examples to support your statements.

Concern will shortlist only those candidates who clearly demonstrate that they meet all essential criteria. If a high number of applicants meet the minimum requirements, we will assess and score candidates against the desirable criteria to determine who will be invited to interview. It is therefore important that your application provides detailed evidence of how you meet the role requirements.

All candidates who are short‑listed for an interview will be notified via email.

Candidates must be legally entitled to work in the UK at the time of application.

Conditions of Appointment:

Pay band: GB6

Belfast: £40,222 - £44,691, based on full time hours (35 hours per week).

New employees typically start at the beginning of their pay band.

The successful post holder will be required to complete a criminal records self‑declaration form and a Basic AccessNI check.

Having a criminal record will not necessarily debar you from working with Concern Worldwide. This will depend on the nature of the position, together with the circumstances and background of your offences.

https://www.concern.org.uk/privacy-statement

https://www.concern.org.uk/fair-processing-notice

The Secure Handling Use Storage and Retention of Disclosure Information

https://www.concern.org.uk/jobs/recruiting-people-criminal-records

Policy on the Recruitment of Ex-offenders for Responsible Bodies – candidates based in Northern Ireland jurisdiction only