Job Title: Senior Graphic DesignerCompany: BjakLocation: London, England, United KingdomJob Type: Full-timeCategory: Creative & Media / Art & Design / MarketingDate Posted: January 16, 2026Experience Level: 5-10 YearsRemote Status: Remote OK (United Kingdom)
- Drive brand storytelling and visual communication through high-impact design assets for digital campaigns, social media, and product marketing.
- Master modern design principles, motion graphics, and leverage AI tools to enhance creative output and efficiency.
- Collaborate cross-functionally with content, video, and performance marketing teams to ensure cohesive and conversion-driven campaign visuals.
- Adapt and optimize designs based on performance insights and feedback, maintaining brand consistency across all touchpoints.
- Mentor junior designers, contributing to team growth and elevating the overall creative output.
📝 Enhancement Note: This role is positioned as a Senior Graphic Designer with a significant emphasis on digital marketing and performance-driven creative. The inclusion of AI tools and a remote-friendly environment within the UK suggests a modern, forward-thinking design team focused on tangible business outcomes. The "Shape BJAK's Brand Story" tagline indicates a strategic role where design directly influences brand perception and market presence.
📈 Primary Responsibilities
- Develop and produce compelling static designs, short-form motion content, and marketing assets for digital campaigns, social media, web, and advertising platforms.
- Translate creative briefs into visually striking, on-brand, and conversion-optimized designs that resonate with target audiences.
- Partner closely with content creation, video production, and performance marketing specialists to ensure integrated and consistent campaign execution.
- Analyze performance data and user feedback to iterate on and refine visual assets, maximizing their effectiveness.
- Uphold and enforce design quality standards and brand system consistency across all marketing channels and brand touchpoints.
- Create clear and persuasive visual communication materials to support product marketing initiatives.
- Provide guidance, mentorship, and constructive feedback to junior designers, fostering their professional development.
📝 Enhancement Note: The responsibilities highlight a blend of hands-on design execution and strategic creative leadership. The emphasis on "conversion-driven visuals" and "performance insights" indicates that design success will be measured by its impact on business metrics, aligning this role with a GTM (Go-To-Market) operations function. Mentorship is also a key component, suggesting a potential for team lead responsibilities.
🎓 Skills & Qualifications
Education: While no specific degree is listed, a Bachelor\'s degree in Graphic Design, Visual Arts, Marketing, or a related field is typically expected for a Senior Designer role. Equivalent practical experience with a strong portfolio will also be considered.
Experience: 5-8 years of professional experience in graphic design, motion design, or creative content production roles, with a demonstrated progression in responsibility and impact.
Required Skills:
- Proven expertise in graphic design principles, including layout, composition, typography, and color theory.
- Strong command of Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Proficiency in motion graphics software such as After Effects and Premiere Pro.
- Experience with collaborative design tools like Figma.
- Demonstrated ability to translate creative briefs into impactful visual assets.
- Experience in creating visuals for digital marketing campaigns, social media, and web.
- Strong understanding of visual consistency and brand system adherence.
- Ability to adapt designs based on performance data and feedback.
- Experience or strong interest in utilizing AI tools for design concepting and production.
- Excellent communication and collaboration skills for cross-functional teamwork.
- Proven ability to manage multiple projects, prioritize tasks, and meet tight deadlines in a fast-paced environment.
Preferred Skills:
- Experience in producing short-form advertisements or commercial visual assets.
- Exposure to performance marketing environments and understanding of its visual demands.
- Familiarity with sound editing or basic visual effects (VFX).
- Experience with template creation, visual systems, and managing brand libraries.
- Exposure to fast-paced startup environments.
📝 Enhancement Note: The required toolset is comprehensive, covering both static and motion design, as well as collaborative platforms. The emphasis on AI tools, performance marketing exposure, and startup environment experience suggests a candidate who is adaptable, results-oriented, and comfortable with cutting-edge technologies and rapid iteration.
- A robust portfolio showcasing 5-8 years of professional design work with a focus on clean execution, compelling storytelling, and demonstrable design leadership.
- Examples of high-impact visual assets created for digital campaigns, social media, web, and advertising.
- Case studies demonstrating the ability to translate creative briefs into conversion-driven visuals.
- Demonstrations of motion graphics work (e.g., short-form videos, animated assets) using After Effects and Premiere Pro.
- Work samples that highlight adaptability in optimizing visuals based on performance insights and feedback.
- Evidence of understanding and maintaining visual consistency and brand systems across diverse touchpoints.
- Examples of collaboration with cross-functional teams (content, marketing) to achieve cohesive campaign goals.
Process Documentation:
- Showcase examples of how you\'ve approached and managed the design process from brief to final delivery, emphasizing efficiency and iteration.
- Detail your workflow for adapting and optimizing designs based on performance metrics and feedback.
- Provide insights into how you ensure design quality and brand consistency across multiple platforms and projects.
- Demonstrate any experience or approach to leveraging AI tools within your design process for concepting or production.
📝 Enhancement Note: The portfolio is critical for this role, serving as the primary evidence of design leadership, technical proficiency, and strategic thinking. Candidates should curate examples that specifically address the responsibilities, highlighting their ability to drive business outcomes through design and their experience with modern tools and workflows.
Salary Range: Based on industry benchmarks for a Senior Graphic Designer with 5-8 years of experience in London, the estimated salary range is £45,000 - £65,000 per annum. This range reflects the cost of living in London and the seniority of the role, encompassing both hands-on design skills and leadership potential.
- Competitive salary with growth pathways into creative leadership roles.
- Opportunity to own and develop high-impact visuals seen by millions of users globally.
- A dynamic, fast-moving team environment that values smart design, experimentation, and effective execution.
- Remote-friendly work environment, with a strategic focus on BJAK’s London expansion.
- Exposure to a rapidly growing digital insurance platform.
Working Hours: The standard working hours are expected to be approximately 40 hours per week, with flexibility afforded by the remote-friendly nature of the role. Core business hours will likely align with UK time zones to facilitate collaboration.
📝 Enhancement Note: The salary estimate is based on current market data for similar roles in London, considering the specified experience level. Benefits are tailored to highlight elements relevant to creative professionals seeking impact, growth, and a supportive, modern work environment. The remote aspect is emphasized, but alignment with UK business hours is crucial for collaboration.
Industry: Digital Insurance Platform (FinTech/InsurTech)Company Size: While specific numerical data isn’t provided, the company description indicates rapid growth and global expansion (Southeast Asia to London), suggesting a mid-to-large-sized organization with a dynamic, scaling operational structure.Founded: The founding date is not specified, but the company is described as Southeast Asia\'s largest digital insurance platform, implying a mature but rapidly evolving business.
Team Structure:
- The design team is likely part of a broader marketing or GTM (Go-To-Market) function.
- It includes junior designers who will be mentored by this Senior Graphic Designer.
- Close collaboration with content, video, and performance marketing teams is essential.
- The team operates in a fast-paced environment that values smart design, experimentation, and execution.
Methodology:
- Data-driven decision-making, with a focus on performance insights to optimize creative output.
- Agile and iterative approach to design, embracing rapid prototyping and feedback loops.
- Strategic use of technology, including AI and automation, to enhance efficiency and creativity.
- A "no fluff" culture that emphasizes tangible results and impactful work.
📝 Enhancement Note: BJAK operates in the competitive InsurTech space, where effective digital marketing and user experience are paramount. The culture is described as fast-paced and results-oriented, typical of scaling tech companies. The Senior Graphic Designer will be instrumental in shaping the brand\'s visual identity as it expands into new markets, requiring a blend of creative flair and business acumen.
Operations Career Level: This role is a Senior Individual Contributor position, requiring 5-8 years of experience. It offers a clear step-up from mid-level design roles, with expectations around design leadership, mentorship, and strategic contribution to brand messaging.
Reporting Structure: The Senior Graphic Designer will likely report to a Creative Director, Head of Marketing, or a similar leadership role within the marketing or GTM department. They will also mentor junior designers, indicating a level of team influence.
Operations Impact: The role has a direct impact on BJAK's Go-To-Market (GTM) strategy by creating visuals that drive user acquisition, engagement, and conversion. High-impact visuals are crucial for brand recognition, customer trust, and ultimately, revenue generation in the competitive digital insurance market. The success of marketing campaigns is heavily reliant on the quality and effectiveness of the design assets produced.
- Creative Leadership: Potential to grow into a Creative Lead or Art Director role, managing a larger design team and overseeing broader creative strategies.
- Specialization: Opportunity to deepen expertise in specific areas like motion design, AI-driven creative workflows, or performance marketing creative.
- Strategic Impact: Increased involvement in shaping brand strategy and contributing to high-level marketing initiatives as the company scales.
- Industry Expertise: Gaining in-depth knowledge of the InsurTech and FinTech industries, which can open doors to other specialized roles.
📝 Enhancement Note: This role is designed for an experienced designer ready to take on more responsibility. The growth pathways suggest a clear career trajectory within BJAK, emphasizing leadership and strategic contribution. The focus on performance and GTM impact means that demonstrating business value through design will be key to career advancement.
Office Type: The role is described as "Remote-friendly" with a focus on London expansion, suggesting that while a physical office presence is not strictly required for daily work, there may be opportunities or expectations for occasional team meetups or strategic planning sessions in London. The primary mode of work is remote.
Office Location(s): London, United Kingdom is the primary focus for the company's expansion and the target location for this role, even if remote.
Workspace Context:
- Collaborative Environment: Remote work will necessitate strong digital collaboration tools and practices. Expect frequent use of video conferencing, project management software, and shared design platforms.
- Operations Tools & Technology: Access to industry-standard design software (Adobe Creative Suite, Figma, After Effects) is expected, with potential exposure to AI design tools and project management systems.
- Team Interaction: While remote, opportunities for interaction will exist through virtual team meetings, design critiques, and cross-functional project collaborations. The emphasis on mentorship implies regular one-on-one interactions.
Work Schedule: Standard full-time hours (approx. 40 hours/week) are expected, with flexibility in terms of daily start/end times to accommodate remote work. However, availability during core UK business hours will be crucial for efficient team collaboration and communication.
📝 Enhancement Note: The remote-first nature of the role in London requires strong self-discipline and communication skills. Candidates should be comfortable working independently while actively engaging with remote team members and processes. The company's expansion focus means the environment is likely dynamic and evolving.
Interview Process:
- Initial Screening: Review of CV and portfolio to assess experience, skills, and alignment with the role's requirements.
- Portfolio Review & Design Challenge: A more in-depth discussion of your portfolio, focusing on specific projects, your design process, and problem-solving approach. You may be asked to complete a design challenge or present a case study that demonstrates your skills in creating high-impact, conversion-driven visuals.
- Cross-Functional Interview: Conversation with members from content, video, or performance marketing teams to assess collaboration style and understanding of GTM objectives.
- Hiring Manager/Leadership Interview: Discussion with the hiring manager or senior leadership to evaluate cultural fit, leadership potential, and strategic thinking.
- Curate Strategically: Select 3-5 of your strongest projects that best represent your senior-level expertise, focusing on digital marketing, motion graphics, and conversion-driven design.
- Highlight Impact: For each project, clearly articulate the brief, your role, the challenges, your design process, and most importantly, the measurable results or impact achieved (e.g., increased engagement, conversion rates, brand recognition). Use metrics where possible.
- Showcase Process: Be prepared to walk through your thought process, from initial concept to final execution, including any iterations or problem-solving steps.
- Demonstrate Leadership: Include examples that showcase your ability to mentor junior designers or lead creative initiatives.
- AI Integration: If you've used AI tools effectively, be ready to discuss your workflow and the benefits it brought to the project.
- Understand the Brief: Carefully analyze any design challenge brief, paying close attention to objectives, target audience, and deliverables.
- Focus on BJAK's Brand: Research BJAK's existing brand identity, marketing efforts, and target market to ensure your solution is on-brand and strategically sound.
- Prioritize Impact: Frame your solution around driving conversions and achieving specific marketing goals, as this is a key requirement.
- Time Management: Practice completing design tasks within realistic time constraints, as speed and efficiency are valued.
- Presentation: Prepare a clear, concise presentation that explains your rationale and showcases your visual execution.
📝 Enhancement Note: The interview process will heavily weigh the candidate's portfolio and their ability to demonstrate tangible results through design. Candidates should prepare case studies that clearly articulate their strategic thinking, design process, and the business impact of their work. The inclusion of a potential design challenge underscores the hands-on nature of the role.
Primary Tools:
- Adobe Creative Suite: Essential proficiency in Photoshop, Illustrator, and InDesign for all graphic design tasks.
- Motion Graphics Software: Advanced skills required in After Effects for creating dynamic animations, video intros/outros, and social media motion graphics. Premiere Pro for video editing and assembly of short-form content.
- Collaborative Design Platforms: Experience with Figma is required, indicating a move towards collaborative and scalable design systems.
Analytics & Reporting:
- While not explicitly listed as a required tool, familiarity with analytics platforms (e.g., Google Analytics, social media analytics) will be beneficial for understanding performance insights and optimizing designs.
CRM & Automation:
- No specific CRM or automation tools are listed, but an understanding of how design assets integrate into marketing automation workflows and CRM-driven campaigns would be advantageous.
📝 Enhancement Note: The technology stack is heavily focused on creative production tools. Proficiency in Adobe Creative Suite, After Effects, Premiere Pro, and Figma is non-negotiable. The mention of AI tools suggests a forward-looking approach to design, and candidates should be prepared to discuss their experience or interest in leveraging these technologies.
Operations Values:
- Impact-Driven: A strong emphasis on creating work that achieves measurable business results, particularly in conversion and engagement.
- Efficiency & Speed: A culture that values moving fast, iterating quickly, and delivering high-quality creative assets efficiently.
- Data-Informed: Decisions and design iterations are informed by performance insights and analytics.
- Collaboration: Open communication and teamwork are crucial, especially in a remote setting, to ensure cohesive campaign execution.
- Continuous Learning: A drive to stay updated with design trends, new tools (like AI), and industry best practices to maintain a competitive edge.
- Cross-Functional Integration: Designers are expected to work closely with marketing, content, and video teams, acting as partners rather than isolated contributors.
- Feedback-Oriented: An environment where constructive feedback is shared and incorporated to improve creative output.
- Proactive Communication: Given the remote nature, proactive communication about project status, challenges, and ideas is vital.
- Ownership & Accountability: Team members take ownership of their work and are accountable for delivering high-quality results.
📝 Enhancement Note: The culture appears to be a blend of creative innovation and pragmatic, results-oriented execution. The emphasis on "no fluff" and "making things work, convert, and capture attention" points to a team that values tangible outcomes and efficient processes, even within a creative discipline.
- Balancing Creativity with Performance: The primary challenge will be to produce visually compelling and innovative designs that also meet strict performance marketing goals and conversion targets.
- Rapid Iteration in a Fast-Paced Environment: Keeping up with the demands of a scaling company and a dynamic market requires the ability to design, test, and iterate quickly without sacrificing quality.
- Remote Collaboration: Effectively collaborating and maintaining strong creative synergy with team members across different locations.
- Integrating AI Tools: Learning to effectively incorporate AI into the design workflow to enhance efficiency and creativity, which may involve experimentation and adaptation.
- Brand Storytelling for a Global Audience: Translating and adapting BJAK's brand story to resonate with new markets, starting with London.
- Advanced AI Tool Training: Opportunities to explore and master AI tools for concept generation, asset creation, and workflow optimization in design.
- Performance Marketing Creative Specialization: Deepening expertise in designing visuals specifically for paid media and performance-driven campaigns.
- Motion Graphics Mastery: Further developing skills in animation and video editing for more sophisticated short-form content.
- Mentorship & Leadership Skills: Gaining experience in mentoring junior designers, which can pave the way for future leadership roles.
- InsurTech Industry Acumen: Developing a strong understanding of the insurance and FinTech industries, which are critical for effective brand communication.
📝 Enhancement Note: This role presents a significant opportunity for a designer who thrives on challenges and is eager to grow. The emphasis on performance, AI, and remote collaboration offers a modern learning environment. The challenges are framed as opportunities for skill development and strategic contribution.
Strategy Questions:
- "Describe a time you had to translate a complex creative brief into a simple, impactful visual. What was your process, and what was the outcome?" (Focus on problem-solving, clarity, and results)
- "How do you balance creative execution with the need for conversion-driven design in marketing campaigns?" (Discuss your approach to performance marketing creative)
- "Walk us through a project where you used motion graphics or short-form video to enhance a campaign's effectiveness." (Highlight technical skills and strategic application)
- "How have you used AI tools to improve your design workflow or creative output? What are your thoughts on the future of AI in graphic design?" (Assess your technical curiosity and forward-thinking)
Company & Culture Questions:
- "What do you know about BJAK and the InsurTech industry? How do you see design contributing to our success?" (Demonstrate research and strategic thinking)
- "Describe your ideal remote work environment and how you maintain productivity and collaboration." (Assess self-management and remote work readiness)
- "How do you approach mentoring junior designers, and what's your philosophy on team collaboration?" (Evaluate leadership and teamwork potential)
- Storytelling: Frame each project as a narrative – the challenge, your innovative solution, the process, and the measurable impact.
- Quantify Success: Use data and metrics (e.g., increased click-through rates, engagement metrics, conversion improvements) to back up your claims of impact.
- Showcase Process & Iteration: Be prepared to discuss your thought process, how you arrived at your final design, and any iterations you made based on feedback or data.
- Highlight Leadership: For any mentorship examples, focus on how you facilitated growth and improved team output.
- Conciseness: Be mindful of time. Focus on the most impactful aspects of your work and be ready to answer specific questions.
📝 Enhancement Note: Interview preparation should focus on demonstrating a blend of creative excellence, strategic thinking, and a results-oriented mindset. Candidates need to clearly articulate how their design work contributes to business objectives, particularly conversions and brand growth. Being comfortable discussing AI tools and remote collaboration will be key.
To apply for this Senior Graphic Designer position:
- Submit your application through the provided link on Ashby.
- Portfolio Customization: Curate your portfolio to prominently feature 3-5 of your strongest projects that align with digital marketing, motion graphics, and conversion-driven design. Ensure your portfolio clearly demonstrates your senior-level capabilities and leadership potential.
- Resume Optimization: Tailor your resume to highlight experience with Adobe Creative Suite, After Effects, Premiere Pro, Figma, and any AI design tools. Emphasize achievements related to campaign performance, brand storytelling, and mentorship.
- Interview Preparation: Practice articulating your design process, the impact of your work using metrics, and your approach to collaborative remote work. Prepare specific examples for strategy and behavioral questions.
- Company Research: Thoroughly research BJAK, its mission, its presence in Southeast Asia, and its expansion into London. Understand the InsurTech landscape and how effective design contributes to its objectives.
⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.
Application Requirements
Candidates should have 5-8 years of experience in graphic design or related fields, with a strong portfolio showcasing their skills. Proficiency in design tools and an understanding of modern design trends are essential.