Senior Brand & PR Manager

Key Group; Preston; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A leading financial services company in Preston is seeking a Senior Brand & PR Manager to shape brand strategy and manage public relations for their brands. You will lead campaigns, collaborate with marketing teams, and ensure consistency across all channels. The ideal candidate will have extensive PR experience, strong stakeholder management skills, and a creative mindset. This role offers hybrid working options and a comprehensive benefits package including generous holidays and pension contributions.

Benefits

25 Days holiday plus bank holidays

Healthcare benefits

Life Assurance

Hybrid working flexibility

Qualifications

• Extensive experience in PR and strategic communications.
• Strong track record in earning media coverage.
• Proven ability to manage stakeholders and agencies.

Responsibilities

• Lead brand strategy and campaigns from insight to execution.
• Develop PR strategies and manage media relationships.
• Collaborate with marketing teams to ensure brand consistency.

Skills

PR experience

Brand communication

Stakeholder management

Creative thinking

Job description

. Find out more hereYour data will be used to support your job application. To understand how we use your data please read our full privacy policy atSenior Brand & PR Manager page is loaded## Senior Brand & PR Managerlocations: Preston, Lancashiretime type: Full timeposted on: Posted Yesterdayjob requisition id: R2398We believe that helping people unlock a better retirement starts with helping everyone in our organisation unlock their true potential, and thrive.To do that, we’re mindful of staying true to the values that make us who we are, and proud of what we do.Key Group is one of the most dynamic and forward-thinking businesses in UK financial services. Since 1998, our brands have helped people unlock a better retirement through later life lending solutions. Our mission is simple: to be the UK’s leading later life lending group, powered by respected brands and strong adviser relationships.We are looking for a strong Brand and PR Manager to join our B2B Marketing division, to lead brand strategy, narrative development, PR oversight and media engagement for our brands, Air and more2life. This role is hybrid, with flexibility to work remotely and regular office collaboration in Preston.The Senior Brand & PR Manager will This role is responsible for brand campaigns, messaging, earned media strategy, research activation and cross-funnel brand consistency. It works closely with all areas of the B2B Marketing function as well as senior leadership to deliver a unified brand experience.**Key Responsibilities*** Own the brand strategy and narrative for Air and more2life.* Lead brand campaigns from insight to execution.* Develop and deliver PR strategy, overseeing media relationships.* Direct insight-led storytelling and research activation.* Collaborate with marketing teams across the funnel to ensure brand consistency.* Work with the Learning & Content team to align adviser materials.* Provide oversight on PR output delivered by the Copywriter.* Manage PR, research and creative agencies.* Provide initial issues/crisis comms guidance, escalating to specialist agencies as required.**Essential Experience*** Extensive experience in PR, brand communications and strategic comms.* Strong track record securing earned media.* Experience leading brand strategy and campaigns end-to-end.* Strong stakeholder management, including working with senior leaders.* Experience managing agencies.**Personal Qualities*** Editorially sharp, with strong narrative judgement.* Skilled at turning research and insight into compelling stories.* Creative and commercially minded.* Collaborative and confident working with senior stakeholders.* Highly organised, hands-on and proactive.* Able to thrive in a fast-paced, high-impact environment.Most of all we look for people who display and work around the core values of our business:**Ambitious** – to break ground to help our customers enjoy a better retirement.**Supportive** – relationships are key to everything we do.**Personal** – going above and beyond to offer exceptional service.**Integrity** – honest, true and transparent in all of our relationships.**Responsive** – whatever the challenge we’ll deliver the right result.**Expert** – experts in our field, our thirst for knowledge never stops.**Benefits**• 25 Days holiday plus bank holidays rising to 28 with service• Additional holiday purchase scheme• 1 additional day to take on charity work and another to doing anything for your wellbeing• 5% Employee & 8% Employer pension contribution• Simply Health or AXA Exec (self) Healthcare• Life Assurance• Hybrid working (office in Preston, with remote flexibility)Key GroupOur purpose is to help people finance a better retirement.Our mission is to be the UK's leading later life lending company.Our connected portfolio of brands comprises of Key (The adviser), Key Partnerships (The partner), more2life (The lender) and Air Group (The Coach).Your data will be used to support your application. To understand how we use your data please read our full privacy policy at