Schools Marketing Executive

Scholastic Ltd.; Greater London; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading publishing company in Greater London seeks a creative Schools Marketing Executive. The successful candidate will develop engaging campaigns aimed at schools and parents, with a focus on promoting literacy. Responsibilities include crafting copy and visuals, executing multi-channel marketing strategies, and analyzing campaign performance. This hybrid role offers a collaborative team environment and opportunities for professional growth. The position is permanent, requiring in-office work at least two days a week.

Benefits

Supportive team environment

Opportunity for professional growth

Flexible working arrangements

Qualifications

• Proven experience in a marketing role.
• Strong copywriting and content creation skills.
• Confident with social media management.
• Creative eye for design, experience with Canva is a plus.
• Data-driven mindset, comfortable analyzing results.
• Organized and proactive.

Responsibilities

• Create engaging copy and visuals for campaigns.
• Plan and execute multi-channel campaigns.
• Use social media to build communities.
• Track and evaluate campaign performance.
• Collaborate with marketing and design teams.

Skills

Marketing experience

Copywriting skills

Social media management

Creativity in design

Data-driven analysis

Project management

Tools

Canva

Job description

Are you a creative marketer fizzing with ideas that you can turn into campaigns that connect with schools and parents? Do you love understanding what makes your audience tick and then crafting copy and visuals that inspire action, while keeping a close eye on what delivers results?

Then our new Schools Marketing Executive role could be a great fit for you.

About the Role

Scholastic is the home of reading. For over 100 years, we’ve been building readers across the globe through our Education, Book Fairs and Book Clubs businesses. We’re home to some amazing authors and illustrators, including Julia Donaldson, Liz Pichon, Stephen Mangan and Jenny Han, and we help connect them and their books with teachers, parents and of course, children, to support reading for pleasure.

We have a brilliant opportunity for a marketing executive to join our team working across Scholastic Education and International School Book Clubs. You’ll play a key role in delivering campaigns that support teachers and parents to help children develop the skills they need to become lifelong readers – whether they are just starting out with phonics or needing support at GCSE.

What You’ll Be Doing

• Creating engaging copy and visuals that resonate with schools, driving awareness, engagement, and conversion for key Education products and International Book Clubs
• Planning, organising, and executing multi‑channel campaigns (print logistics, digital, social, email and web)
• Using social media strategically to build communities, support brand growth and deliver business goals
• Tracking and evaluating campaign performance to shape future activity
• Collaborating with colleagues across marketing and design to ensure consistent, impactful messaging

What We’re Looking For

• Proven experience in a marketing role
• Strong copywriting and content creation skills – you know how to grab attention and inspire action
• Confident with social media management
• A creative eye for design (experience with Canva or similar is a plus)
• Data‑driven mindset – comfortable analysing results and optimising campaigns
• Organised, proactive and able to manage multiple projects at once

Why Join Us?

• Be part of a passionate, supportive team making a difference
• Work on campaigns that truly matter – helping schools, parents, and communities
• Opportunity to develop your skills across a broad range of marketing channels
• Room to grow in a fast‑moving, flexible hybrid working role, with an expectation to work out of the company’s central London office on the banks of The Thames, at least 2 days per week.

Ready to Make Your Mark?

To apply, please send your CV with a covering letter to [e-mail] quoting job reference number 01.26

Schools Marketing Executive

• Location: London (London Bridge/Hybrid)
• Contract type: Permanent
• Salary: Competitive
• Hours: 35 hrs per week
• Job reference: 01.26

We are an inclusive organisation and recognise the need for change and a more equal society. We welcome applications from any background and characteristic.