Sales Manager Sales & Travel Relations · London ·

This is Beyond Ltd; City of London; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A vibrant B2B events company in London is seeking an experienced Sales Manager to drive growth for their luxury travel event, L.E/Miami. This role demands a strategic individual with a strong network in the travel industry, a proven sales record, and outstanding relationship-building skills. The company offers hybrid working, a pension plan, and ongoing professional development opportunities.

Benefits

Pension

4-day working week

Ongoing learning & development

Social events

Travel opportunities

Qualifications

• 5+ years of experience in luxury travel or hospitality sales, with at least 2 years in a managerial role.
• Proven track record of meeting and exceeding sales targets.
• Ability to think commercially and strategically in a fast-paced environment.

Responsibilities

• Drive exhibitor and buyer acquisition by identifying, pitching, and closing high-end travel brands.
• Source and secure sponsorships that align with the event's offerings.
• Collaborate across internal teams to ensure a seamless client journey.

Skills

Luxury travel sales

Relationship building

Negotiation skills

Data-driven decision making

Computer literacy

Tools

Salesforce

Google Workspace

Microsoft Office

Job description

Sales Manager

Who we are

We are This is Beyond. A fast-moving, fast-thinking, and vibrant B2B events company based in London, we’ve evolved from an ambitious start-up into a global leader in creating innovative, genre-defining trade shows. Our portfolio of events doesn’t just fill a calendar - they reshape industries.

We’re proud to be recognised as thought leaders in luxury travel, not just curating events, but building passionate, purpose-driven communities around them. From reimagining how travel trade connects, to crafting immersive, culture-led platforms like L.E/Miami, we exist to push the boundaries of what B2B experiences can be.

Today, our portfolio features a mix of revolutionary, category-defining global travel trade shows. We’re obsessive about curating the right crowd, because there’s no substitute for great chemistry. Plus, we’re allergic to boring formats. So, expect exclusivity, expect inspiration, expect imaginative, immersive experiences that don’t feel like work! That’s exactly why they’re great for business.

The role

An exciting opportunity has arisen to join the team behind one of This is Beyond’s flagship annual events: L.E/Miami – a globally recognised and celebrated platform for high-end, design-led luxury travel. Known for its bold, creative approach and industry-shaping community, L.E/Miami brings together the most forward-thinking brands and travel designers in the contemporary luxury space.

We’re looking for a strategic, commercially driven and well-connected Sales Manager to lead the growth of our exhibitor and buyer communities and drive revenue across the platform. This role is ideal for an experienced sales professional with a strong network in luxury travel and hospitality, a passion for building relationships, and a sharp eye for new opportunities on both the supplier and buyer side of the business.

As a senior member of the L.E/Miami sales team, you’ll play a pivotal role in shaping the event’s commercial success - securing partnerships with iconic travel brands, nurturing a highly curated group of buyers, and helping evolve one of the most creative and culture-led shows in the industry.

What you will do

• Drive exhibitor and buyer acquisition by identifying, pitching, and closing high-end travel brands and leading travel designers
• Source and secure sponsorships that strategically align with our event’s offerings
• Use data-driven insights to develop tailored proposals and manage end-to-end negotiations with key decision-makers
• Build and maintain long-term relationships with both exhibitors and buyers, ensuring high satisfaction, retention, and long-term value
• Use market insights and industry trends to shape commercial strategy and grow event impact
• Represent L.E/Miami at key industry events and meetings - both locally and globally
• Collaborate across internal teams (marketing, content, operations) to ensure alignment and a seamless client journey
• Support junior team members, offering guidance and sharing best practices to elevate overall performance
• Manage data and pipeline through CRM (Salesforce), ensuring accuracy in reporting and forecasting

What you will need

• 5+ years of experience in luxury travel or hospitality sales, with at least 2 years at Sales Manager level
• Proven track record of meeting and exceeding sales targets
• Strong network and understanding of the high-end hospitality and travel industry landscape
• Confident negotiating high-value partnerships and handling complex sales cycles
• Strong computer literacy with proficiency in email, spreadsheets, calendars, shared drives (e.g., Google Workspace or Microsoft Office), and CRM systems (Salesforce experience is a plus)
• Outstanding interpersonal, presentation, and relationship-building skills
• Ability to think commercially and strategically in a fast-moving environment
• Willingness to travel internationally and work flexibly, especially during peak event times

Benefits

Pension, 4-day working week (no working on Friday). Hybrid working (3 days in the office per week), ongoing learning & development, social events & travel opportunities.

This is Beyond is an equal opportunities employer. We are committed to diversity and inclusion. We prohibit discrimination and harassment of any kind based on race, colour, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic.

How to Apply

Ready to join our team? Explore all our available career opportunities and apply by visiting our careers site at careers.thisisbeyond.com. Connect with our network and discover how you can contribute to our exciting journey!