PPC Manager

West Sussex.info; Chichester; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading local job platform is seeking a PPC Manager to lead paid media activities and ensure successful campaign results. In this role, you will develop and implement PPC strategies that align with business goals while optimising campaigns across platforms like Google Ads and Microsoft Ads. An ideal candidate will have proven experience in PPC management, strong analytical skills, and a creative mindset. Join a dynamic team at Goodwood and help shape their PPC strategy for exceptional results.

Benefits

Access to training and development opportunities

Unique working environment

Creative and innovative culture

Qualifications

• Proven experience managing PPC campaigns across Google Ads and Microsoft Ads.
• Strong understanding of paid media strategy, audience targeting, and bid optimisation.
• Excellent attention to detail and ability to manage multiple priorities.

Responsibilities

• Develop and implement PPC strategies aligned with business objectives.
• Monitor budgets, adjust bids, and maximise ROI.
• Provide actionable insights through regular reporting.

Skills

PPC campaign management

Audience targeting

Bid optimisation

Data analysis

Advanced Excel skills

Creative thinking

Education

Google Ads certification or equivalent

Tools

Google Ads

Microsoft Ads

Google Analytics

Job description

Helping people find jobs in the local area since 2008

We’re looking for a PPC Manager to lead Goodwood’s paid media activity and ensure our campaigns deliver exceptional results. Acting as the in‑house expert for pay‑per‑click advertising, you’ll work across all Goodwood products and events, collaborating with marketing teams to translate priorities into high‑performing campaigns.

This is a fantastic opportunity to shape PPC strategy, optimise campaigns, and drive measurable ROI across platforms like Google Ads and Microsoft Ads. You’ll join our dynamic Campaign Team, working closely with Data, Digital, and Marketing colleagues to deliver integrated, impactful campaigns.

What You’ll Do

• Develop and implement PPC strategies aligned with business objectives.
• Build, manage, and optimise campaigns across Google Ads, Microsoft Ads, and other platforms.
• Apply advanced targeting techniques, including audience segmentation and remarketing.
• Monitor budgets, adjust bids, and maximise ROI.
• Analyse performance and provide actionable insights through regular reporting.
• Stay ahead of industry trends and platform updates.
• Collaborate with SEO, content, and creative teams for channel synergy.
• Support marketing teams with PPC best practice and training.
• Assist with campaign delivery during major Goodwood events (flexibility required during peak periods).

What We’re Looking For

• Proven experience managing PPC campaigns across Google Ads and Microsoft Ads.
• Strong understanding of paid media strategy, audience targeting, and bid optimisation.
• Proficiency in Google Analytics and campaign reporting tools.
• Excellent attention to detail and ability to manage multiple priorities.
• Google Ads certification or equivalent.
• Experience with paid social advertising and remarketing strategies.
• Familiarity with attribution models and conversion tracking.
• Knowledge of SEO principles and how they complement PPC activity.
• Advanced Excel or data visualisation skills.
• Positive, proactive, and adaptable with a “can‑do” attitude.
• Creative thinker with excellent communication and writing skills.
• Ability to influence and guide at various levels.
• A sense of fun and passion for what you do!

Why Join Us?

At Goodwood, we offer a unique working environment where creativity and innovation thrive. You’ll have access to training and development opportunities to grow your skills and career.

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Company registration number: 08780562 | Head Office: The Skiff, 30 Cheapside, Brighton BN1 4GD