PPC Executive

Admiral; Cardiff; On-site; GBP 60,000 - GBP 80,000; Full time

Job summary

A leading financial services company in Cardiff is seeking a motivated individual to join their in-house Acquisition team. The ideal candidate will support the Acquisition Campaign Manager by optimizing PPC accounts and analyzing data. Required skills include exceptional knowledge of PPC, strong analytical capabilities, and proficiency in Excel. The role also involves building acquisition campaigns and reporting results, contributing to a culture that emphasizes diversity and support for employee development. Competitive benefits include 33 holiday days and eligibility for free shares after one year.

Benefits

33 days holiday including bank holidays

Up to £3,600 of free shares after one year

Flexible leave options

Qualifications

• Exceptional knowledge and experience with PPC.
• Strong analytical skills for handling and reporting on large data sets.
• Excellent knowledge of Excel and presenting data.

Responsibilities

• Support the Campaign Manager in all tasks as required.
• Build and implement new acquisition campaigns according to briefs.
• Monitor acquisition campaign results and spend against budget expectations.

Skills

PPC knowledge

Analytical skills

Excel proficiency

Time management

Communication skills

Tools

Google Ads

SA360

Job description

Overview

An exciting opportunity has arisen within the marketing team at Admiral. Do you want to be part of an in-house Acquisition team? If the answer’s yes, please read on… We’re looking for someone who’s highly motivated and can support our Acquisition Campaign Manager and wider acquisition team. The team focuses on delivering excellence through PPC account optimisation, data analysis and building relationships with our suppliers (e.g. Google, Microsoft & Meta).

Qualifications

• Exceptional knowledge and experience with PPC
• Strong analytical skills, and is comfortable at handling and reporting on large data sets
• Excellent knowledge of Excel and presenting data
• An exceptional eye for detail
• An ability to own and balance multiple projects
• Excellent communication skills, both verbal & written
• A passion for PPC and an interest in all things performance marketing
• Ability to be able to make relevant, and effective, CPA and TROAS Bid strategy adjustments and ad copy recommendations
• Great time-management skills and can prioritise tasks without support
• Ability to show initiative and is incredibly proactive
• Experience of running remarketing and retargeting campaigns
• Experience in Display and /or Social Media Advertising (not compulsory but preferred)
• Google Ads certified (not compulsory but preferred)
• SA360 experience (not compulsory but preferred)

Responsibilities

• Supporting the Campaign Manager in all tasks as required
• Building and implementing new acquisition campaigns, and accounts, according to briefs
• A/B testing and reporting
• Working closely with product owners to support their business targets, in line with our team priorities and generally strong stakeholder management skills
• Reporting and monitoring acquisition campaign results and spend against our budget expectations and targets
• Monitoring competitor activity and discovering new opportunities
• Making recommendations to improve performance and to drive further efficiencies
• Identifying any deviations in performance
• Liaising with compliance to ensure our ad copy adheres to FCA regulations
• Ensuring that our technology is functioning correctly and raise, or fix, any issues

Think you’ve got what it takes? Then send us your CV and covering letter with details of why you’re suitable for this role.

Please note - we may close this vacancy early if we receive lots of applications or business priorities change.

Benefits and notice

Admiral: Where You Can

We take pride in being a diverse and inclusive business. It's a place where you can Be You, and show up as you are. We’re committed to fostering a people-first culture where everyone is accepted, supported, and empowered to be brilliant. You can, Grow And Progress at a pace and direction that suits you, Make A Difference for our customers and each other, and Share in Our Future with all colleagues eligible for up to £3,600 of free shares each year after one year of service.

Everyone receives 33 days holiday (including bank holidays) when they join us, increasing the longer you stay with us, up to a maximum of 38 days (including bank holidays). You also have the option to buy or sell up to an additional five days of annual leave.

We’re proud of our people-first culture. In fact, we've been recognised as a Great Place to Work for Women, a Great Place to Work for Wellbeing, and an overall Great Place to Work for over 25 years! We’re fully committed to making sure your progression is not slowed or halted by barriers related to race, gender, age, sexuality or any of the protected characteristics.

Our fantastic benefits make sure our colleagues have a great work-life balance; You can view some of our other key benefits here.