Performance Media Manager | ROAS-Focused Growth

Experian plc; City of London; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A global data and technology company is seeking a Digital Marketing Manager to drive awareness and acquisition through performance media channels. This role involves managing paid media campaigns and collaborating closely with analytics and creative teams. The ideal candidate will have proven experience in performance marketing and a deep understanding of digital media metrics. The position offers a hybrid working model and a comprehensive compensation package.

Benefits

Hybrid and flexible working

Great compensation package

Discretionary bonus plan

Pension and healthcare

Additional annual leave options

Qualifications

• Proven experience managing performance marketing campaigns across Paid Search, Display, and Meta.
• Deep understanding of digital media metrics and attribution.
• Experience managing budgets and optimising for ROAS.

Responsibilities

• Plan, execute, and optimise paid media campaigns across Google Search, Display, and Meta platforms.
• Build business cases for increased investment in paid media, including forecasting and ROI modelling.
• Lead the development of creative assets and messaging.

Skills

Performance marketing management

Digital media metrics understanding

Budget management

Business case development

A/B testing knowledge

Project management skills

Tools

Google Ads

Meta Ads Manager

Google Analytics

Job description

A global data and technology company is seeking a Digital Marketing Manager to drive awareness and acquisition through performance media channels. This role involves managing paid media campaigns and collaborating closely with analytics and creative teams. The ideal candidate will have proven experience in performance marketing and a deep understanding of digital media metrics. The position offers a hybrid working model and a comprehensive compensation package.