Overview
Performance Marketing Specialist (Dutch Speaking) – LGH UK, Manchester, England, United Kingdom
We’re looking for a native Dutch, results-driven Performance Marketing Specialist to take ownership of our digital marketing activities across Europe. This is a new in-house role designed to drive campaign performance and deliver smarter, more effective digital marketing at scale.
Responsibilities
- Paid Media & Search: Plan, execute, and optimise campaigns across Google Ads, Display, and LinkedIn; conduct keyword research, create ad copy, and manage budget allocations; A/B test creatives and landing pages to improve performance; reduce CPA and improve conversion rates across campaigns
- SEO & Website Performance: Work with content and regional marketers to improve organic visibility; manage SEO audits and implement technical improvements; track site performance and page experience (Core Web Vitals, bounce rate, etc.); collaborate with web developers or manage CMS updates where needed
- Analytics & Reporting: Own performance dashboards and campaign tracking (GA4, HubSpot, etc.); set up and manage UTM structures, conversion tracking, and attribution models; report monthly and quarterly on campaign performance and actionable insights
- Marketing Automation: Lead email campaign workflows in HubSpot; support lead scoring, segmentation, and engagement automation
- Collaboration: Work with regional marketing executives (DACH and Benelux) to localise and target campaigns; brief and coordinate with agencies on high-value projects where needed; collaborate with content and creative roles to produce effective assets
Essential Qualifications and Experience
- Native Dutch speaker
- 2–4 years’ experience in a performance or digital marketing role
- Strong hands-on experience with Google Ads and SEO (on-page and content-focused)
- Confident using Google Analytics (GA4), Google Search Console, Tag Manager, and UTM tracking
- Familiarity with HubSpot or other marketing automation tools
- Data-driven mindset with ability to interpret and act on insights
- Proactive, self-motivated, and comfortable managing projects independently
- Strong communication and collaboration skills
Desirable
- Experience working across multiple markets/languages
- Technical product knowledge or willingness to undergo training in this area
- Ambitious growth mindset and willingness to contribute additional value
Working Pattern
Days: Monday to Friday
Hours: 37.5 hours per week between 9am – 5pm
Lunch break: 30 minutes unpaid
Company Benefits
- 25 days annual leave (+1 per year, capped at 30)
- Employee Assistance Program
- Enhanced Family Leave
- Free Eye Tests
- Private Healthcare
- Quarterly Incentive Program
- Training & Development Programmes
- Length of Service Awards
- Personal Milestone Acknowledgements
- Free Equipment Hire
- Free Parking
- HIRE Fit
- Hybrid working (where possible)
Location
Home-based
Salary
Competitive Salary