Partnerships Lead

Pikd; City of London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A pioneering marketing firm in London seeks a dynamic individual to lead brand partnerships and drive innovative projects that connect with Gen Z. You'll own the UK market, leveraging your marketing skills to shape cultural narratives and create engaging brand experiences. Ideal candidates possess strong sales abilities and a deep understanding of youth behavior. If you have a penchant for creativity and want to influence the next generation of real-world play, apply now!

Qualifications

• Experience in partnerships, brand, marketing, or sales.
• Ability to sell through conversation and insight.
• Comfortable engaging with CMOs and innovation leads.

Responsibilities

• Identify and build relationships with innovative brands.
• Develop pilot programs and activation ideas.
• Run outreach and manage a pipeline for deals.
• Represent Pikd in London’s culture and innovation scene.

Skills

Relationship building

Sales skills

Cultural understanding

Marketing insight

Creativity

Job description

Help build the playable layer of the world and make brands fun again. Pikd turns the world into a playground for brands and Gen Z. We help brands connect with young people through gamified, interactive AR challenges that drive real-world participation. We have worked with malls, beauty brands, events, and global names like Red Bull and Burger King. Our mission is simple: make the world fun, playful, and full of discovery again. We started Pikd as a response to traditional marketing and endless scrolling. We want to bring back the magic of brands and exploration in the real world, through play, interaction, and real-world challenges.

The role

We are looking for someone who can take Pikd in the UK from where it is now and supercharge it. Someone who can get our name out there, build meaningful brand relationships, and drive pilots with forward-thinking brands and destinations.

This is not a usual partnerships role. We want someone who knows how to hack, shape culture, and outthink traditional approaches. You love meeting people, you are great at getting deals done, and you understand the power of marketing, experience and storytelling. You want to take something good and turn it into something exceptional.

It is a one-person show to start, with support from the founders and team. You will fully own the UK market beginning with London.

What you will do

• Identify and build relationships with innovative brands, creative leaders and experiential partners
• Develop pilot programs and activation ideas with founders
• Run outreach and meetings, manage a pipeline, and close pilot deals
• Represent Pikd in London’s culture and innovation scene
• Grow Pikd across fashion, beauty, food, retail, sport, events, travel and culture
• Help create case studies, pitches, and light thought pieces
• Work closely with founders to shape go-to-market strategy and pricing
• Bring insights from brands and young people back into product direction

Who you are

You can sell through conversation, insight, or presence. You might be extroverted and everywhere, or introverted and clinical in how well you read people and pain-points. Either way, you understand both sides: what brands need and what young people want.

You understand the growing disconnect between brands and consumers. You have worked in a role touching partnerships, brand, marketing, sales, or experiential. You are not afraid to get your hands dirty and try every possible avenue to win, build and connect.

Ideally you have worked at an early-stage company before and understand the chaos and thrill. You want ownership. You want impact. You are self-sufficient and ready to move fast. Design or storytelling skills are a plus.

You are comfortable speaking to CMOs, innovation leads and cultural leads.

You can turn ideas into structured proposals.

You are commercially sharp and can talk budgets, outcomes and ROI.

You live in culture and understand youth behaviour and brand psychology.

You have taste. You have hunger. You are real and confident, never too pushy or corporate.

Even better if you already understand the problem we are solving and want to be part of reshaping how brands and young people connect in the real world.

Why this role is rare

You will get to:

• Shape a category from the ground up
• Influence culture, not just chase KPIs
• Work directly with founders with creative, tech and cultural DNA
• Build real-world experiences for the next generation
• Be part of a company building not just a product but a movement

How to apply

You can apply the normal way here on LinkedIn. Or give yourself an edge, find your own way to us.

Show us something real: a link, a project, a story, or even a short note on why you care about this space. Teach us something we did not know.

Surprise us, bring your madness - the creative type.

We are building the future of real-world play. If that excites you, you will fit right in.

Compensation

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Other

Industries

• Technology, Information and Internet