New Business Director (12m FTC)

McCann; City of London; Hybrid; GBP 70,000 - 90,000; Full time

Job summary

A leading global marketing agency is seeking a New Business Director to join their team in London. This role requires strong business development skills and the ability to foster relationships across sectors. The ideal candidate will be confident, proactive, and capable of leading pitches and developing strategies to support business growth. This hybrid position offers various perks, including mental health support and professional development opportunities.

Benefits

Time well taken days

Mental health and coaching support

Onsite amenities like massages and snacks

Learning and development opportunities

Birthday off

Tree planted for each McCanniversary

Cycle to Work scheme

Discounts with partners

Qualifications

• Proven experience in a senior level Business Development / New Business role.
• Comfortable managing a pipeline across various channels.
• Confident in representing the agency professionally.

Responsibilities

• Develop and execute new business strategy.
• Create and manage new business pipeline.
• Foster strong internal and external relationships.
• Oversee pitch process from submissions to presentations.

Skills

Business Development experience

Relationship building

Leadership and organization

Proactive business development

Engaging presentation style

Job description

New Business Director (12m FTC)

London (Hybrid working pattern)

A bit about the agency: We stand for the Truth Well Told and our B2B Practice excels at solving big problems for ambitious brands facing changing realities. We develop enduring brand platforms that help transform businesses and achieve their long-term goals by combining brand strategy, communications expertise and customer experience. We deliver full-funnel creative solutions for corporate and business clients.

The Part You’ll Play as New Business Director

As part of our New Business team for McCann London, you’ll specifically be aligned with our B2B practice, focussed on identifying, developing and converting new business opportunities for this area. You’ll devise strategies to target and attract clients across various sectors, with a focus on building long‑lasting partnerships that align with our creative vision and business goals.

This role requires a strong balance of relationship‑building, leadership, organisation and proactivity.

Key Responsibilities

Business Development Strategy

• Work with the wider Growth team to develop and execute a robust new business strategy that aligns with the agency’s objectives, prioritising growth within key sectors and expanding the agency’s footprint across corporate and B2B clients
• Create and update assets to support new business activity – e.g. case studies, credentials, offering and positioning slides
• Responsible for creating a new business pipeline, via a mix of inbound and outbound marketing, working with growth leaders to target potential clients

Relationship Management

• Foster and maintain strong relationships with McCann network growth leaders, IPG agency partners, intermediaries, and potential clients.
• Manage internal relationships with SLT members, keeping them informed and involved as required, and presenting regular status updates and key decisions for approval.

Lead Generation and Prospecting

• Identify, evaluate, and cultivate potential clients, leveraging industry insights, networking, and data analysis to drive high‑value leads.

Pitch Leadership

• Oversee the pitch process end‑to‑end. From RFI submissions, to RFP and preparation for chemistry meetings, to delivery of best‑in‑class pitch presentations, working either as pitch lead or supporting a member of the SLT

Collaboration with Internal Teams

• Partner with creative, strategic, and account management teams to ensure new business opportunities are aligned with agency capabilities and resources.

Market and Competitor Analysis

• Continuously analyse market trends and competitors, refining strategies to ensure prospecting lists are up to date with the latest industry information.

Brand Ambassador

• Represent the agency as the first point of contact for all New Business opportunities, in line with its core values and behaviours

A bit about you and your previous experience

Required skills

• Proven experience in a senior level Business Development / New Business role, either at Director or Manager level
• Proactive approach to business development, able to work autonomously and comfortable managing a pipeline across inbound enquiries, pitch processes and strategic outreach
• An engaging presentation style, with confidence and professionalism in representing our agency

Nice to have skills

• Previous experience within the marketing / advertising sector
• Specific experience in targeting B2B / professional services organisations

A bit about perks of the job

• Three “Time Well Taken” days throughout the year where we switch off collectively.
• On‑demand 1:1 mental health and coaching support through MyndUp (alongside a free Headspace membership)
• Subsidised on‑site massages, haircuts and manicures as well as cuddles from furry friends (we're a dog friendly office)
• Free onsite breakfast, snacks and drinks with regular ‘Lounge Nights’ in the office rooftop social space
• Lots of tools to help us grow from SPARK (our internal L&D platform) to LinkedIn Learning, as well as external opportunities with NABS, WACL and the IPA, amongst others
• Your birthday off – because who wants to work on your birthday?
• A tree planted in your name for every year you celebrate your McCanniversary
• A Cycle to Work scheme and facilities including showers and hair styling appliances
• Discounts with partners such as Eataly, Merlin and cinemas as well as access to independent financial advice

McCann Worldgroup is an Equal Employment Opportunity (EEO) employer. We embrace diversity in all its form. We provide equal employment opportunities to all qualified applicants without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.

McCann Worldgroup are proud to be a Disability Confident employer and will guarantee an interview to any disabled candidate who meets the minimum criteria for this role. Please do let us know when you apply if you are eligible (via email to [e-mail]), along with any adjustments you may need to the recruitment process to enable you to perform at your best.