Marketing Business Partner

Impact Food Group; Woking; On-site; GBP 35,000 - 50,000; Full time

Job summary

A leading school catering company is looking for a Marketing Business Partner to implement engaging marketing strategies that increase meal uptake across schools. The role involves collaborating with students and staff while utilizing tools like Canva for content creation. A flexible approach and strong communication skills are essential for success in this impactful position. This full-time role based in Woking offers a vibrant work environment and impressive benefits.

Benefits

25 days holiday plus bank holidays

Access to IFG rewards

Yearly Summer Party

Centrally based offices

Qualifications

• Proven experience in marketing, ideally in foodservice or retail.
• Understanding of the importance of customer experience.
• Confident in engaging with various stakeholders.

Responsibilities

• Implement marketing plans and campaigns to drive awareness.
• Lead site-level food marketing activities and initiatives.
• Own the development and improvement of the Perfect Site model.
• Set up and run student engagement panels for insights.
• Support delivery and analysis of surveys for improvements.
• Develop impactful content for campaigns and communications.

Skills

Proven experience in marketing

Understanding of customer experience

Confident communicator

Flexible and willing to travel

Experienced User of Canva

Experience with digital Content Management Systems

Video/Photography skills

Experience using CRM Systems

Video Editing skills

Job description

Marketing Business Partner

Impact Food Group

At Impact Food Group, we’re more than just a school caterer. We’re on a mission to create a positive food culture and help more students enjoy healthier, better-quality food. Making a positive social impact is at the heart of everything we do. We’re constantly learning, evolving, and improving — every way, every day.

Through our industry-leading brands — Innovate, Hutchison, Cucina, and Chapter One — we cater for over 600,000 students and operate in more than 900 schools nationwide, growing every year.

We’re now looking for a talented and highly organised Marketing Business Partner to join and play a vital role in supporting our business.

Guided by our values, integrity, bold, impactful, humble and community; you will help us shape a workplace and culture we can all be proud of.

The Marketing Business Partner will bridge our central marketing team and operational business, rolling out best-practice marketing across all schools to drive participation, meal uptake, and customer experience. Reporting to the Head of Marketing & Communications with regular travel to IFG sites and 1-2 days a week at Head Office (Woking)

Role Responsibilities

Marketing Plans & Campaigns

• Implement business-wide marketing plans and campaigns that drive awareness, participation, and meal uptake across all sites.
• Support retention activity, added-value initiatives, and create/deliver toolkits and campaigns that drive measurable impact.

Food Marketing & Promotions

• Lead on site-level food marketing activity including menus, meal deals, promotional campaigns, and theme days.
• Develop engaging, customer-facing materials that drive awareness and uptake across students, parents, and staff.

Retail Excellence – “Perfect Site”

• Own the development and continuous improvement of IFG’s Perfect Site model.
• Support operational teams with canteen layouts, merchandising, point-of-sale, and customer experience best practice.

Student Insight & Engagement

• Set up and run student panels, both face-to-face and digitally, to gather quantitative and qualitative insights.
• Analyse findings and translate them into actionable recommendations that inform menus, marketing campaigns, and customer experience improvements.

Client & Consumer Surveys

• Support delivery, analysis, and reporting of client and consumer surveys.
• Create toolkits and action plans to ensure insights are embedded into site-level operations.

Content Creation & Communications

• Develop creative, impactful content using Canva and other tools for campaigns, promotions, website updates, and awards submissions (local and national).
• Support with copywriting, design, and deployment of site-level communications, including school launch materials, digital signage, and online portals.

Skills & Experience

• Has proven experience in marketing, ideally in a retail, foodservice, or consumer-focused environment.
• Understands the power of great customer experience in driving participation and sales.
• Is confident engaging with different stakeholders – from students and parents to clients and site teams.
• Confident communicator, able to present ideas and influence at all levels.
• Flexible and willing to travel regularly to sites across the UK.
• Experienced User of Canva
• Experience of Working with digital Content Management Systems
• Video/Photography to a Good Standard
• Experience of using CRM Systems
• Video Editing (e.g. Capcut)

If you’re a collaborative, solution-focused professional who thrives in a busy and purposeful environment, we’d love to hear from you. Join us and be part of a team that is transforming lives through the power of food, making a genuine difference for students across the UK.

What we can offer...

Monday to Friday working
25 days holiday plus bank holidays
Access to IFG rewards (money off high street)
Yearly Summer Party
Centrally based offices.

If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV.

Impact Food are committed to the safeguarding of children, and our employees share this commitment. Successful candidates are required to undergo an enhanced DBS check, which Innovate Services Ltd supply the cost for.

We are a committed equal opportunities employer - if you require any assistance for the interview process, please detail within your application. All information is kept confidential and in compliance with GDPR requirements.