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A fragrance brand in the UK is seeking an Influencer Manager to develop and lead their influencer marketing strategy. This role involves building the influencer function from the ground up, overseeing outreach, contracts, and content management. The ideal candidate has 3-5 years of experience in influencer marketing, strong strategic thinking, and a background in lifestyle branding. Join a fast-paced, collaborative team and shape the future of influencer marketing at the company.
At Noted. Aromas, we’re on a mission to make high-quality fragrances accessible to everyone. Born in the UK and built by a passionate team of fragrance experts, we create scents inspired by timeless favourites that people can enjoy every day.
We’re a growing, fast-paced business with big ambitions and we know our success comes from the people behind it. That’s why we foster an open, collaborative, and inclusive culture where ideas are encouraged, talent is developed, and every team member plays a part in shaping our journey.
Joining Noted Aromas means more than just a job. It’s an opportunity to be part of a company that values creativity, celebrates individuality, and is redefining what everyday luxury can mean.
We’re looking for a hands-on, strategically minded Influencer Manager to build and lead our influencer and creator function from the ground up.
Reporting into the Head of Brand, you’ll own influencer marketing at Noted Aromas — responsible for defining the strategy, executing campaigns end-to-end, and evolving the channel as a key driver of both brand equity and revenue.
This is a true build-and-scale role. You’ll help shape the long-term vision for creator marketing while overseeing outreach, gifting, contracts, content approvals, reporting, and optimisation day to day. As the brand grows, you’ll play a key role in shaping what the influencer team becomes next.
This role is ideal for someone who loves both big-picture thinking and rolling up their sleeves, and who is excited by the opportunity to build something meaningful from the ground up.
Strategy & Brand Building
· Develop and own the global influencer and ambassador strategy, aligned to Noted Aromas’ growth and evolving market priorities
· Define creator frameworks (tiers, ambassadors vs campaign creators, gifting vs paid, long-term partnerships) to ensure a scalable and sustainable approach
· Build a balanced creator ecosystem that drives desirability, credibility, and commercial impact
· Act as a brand guardian across all creator content, ensuring consistency with Noted Aromas’ evolving brand codes, tone, and visual identity
Execution & Delivery
· Oversee influencer outreach, seeding, gifting and relationship management end-to-end.
· Lead contract negotiations, usage rights, whitelisting agreements and budget management
· Write clear, inspiring creative briefs and manage content approvals to maintain quality and brand alignment
· Coordinate product send-outs, tracking, follow-ups and creator comms
· Manage multiple campaigns simultaneously across TikTok, Instagram, YouTube and emerging platforms
Performance & Commercial Impact
· Own influencer performance tracking across brand and commercial KPIs (reach, engagement, traffic, conversion, CAC, ROAS where applicable)
· Analyse results and turn data into clear insights and recommendations for optimisation
· Partner with paid media and marketing teams to maximise impact through amplification and usage rights
· Continuously test, learn and evolve the approach to ensure influencer marketing delivers both short-term revenue and long-term brand value
· Work closely with the Head of Brand, Head of Performance and other key stakeholders to ensure influencer activity supports wider business objectives.
· Stay ahead of cultural trends, platform shifts and emerging creator talent across key growth markets and territories
· Contribute to shaping the future influencer roadmap, including recommendations for future hires, tools and processes as the function scales