Head of Sales - Building Materials - South-East based

Builders' Merchant Company; City of London; On-site; GBP 70,000 - 90,000; Full time

Job summary

A new venture in the building materials sector is looking for a Head of Sales to drive market penetration and build a loyal customer base. Located in the South-East, this role involves leading sales efforts, negotiating deals, and defining strategy. The ideal candidate has a proven sales leadership record in building materials, with strong negotiation and relationship-building skills. This is a unique opportunity to shape the sales culture from the start.

Benefits

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Qualifications

• Proven track record in sales leadership within building materials, ideally cement, concrete, or aggregates.
• Strong network and credibility with target customer groups.
• Entrepreneurial and hands-on: thrives in a lean, high-pressure, start-up style environment.
• Excellent negotiator and relationship builder with strong commercial acumen.
• Energetic, resilient, and motivated by results.

Responsibilities

• Lead the sales effort to secure new customers.
• Build and execute a sales plan with clear targets.
• Develop and manage a robust pipeline.
• Define pricing strategy and negotiate deals.
• Be the face of the business in the market.

Skills

Sales leadership in building materials

Negotiation

Relationship building

Commercial acumen

Strategic thinking

Job description

Head of Sales - Building Materials - South-East based

8 September, 2025

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This is a unique and exciting opportunity to join a new venture in the building materials sector.

With strong backing, the business is entering the UK market with a new facility strategically located in the South-East. Backed by experienced operators and significant investment, the company is well placed to become a serious challenger in one of the industry’s most competitive markets.

We are now looking to recruit a Head of Sales to drive early market penetration, build a loyal customer base, and establish long-term commercial success. This is a rare opportunity to take a senior sales leadership role at the very start of a business journey – shaping strategy, delivering results, and growing with the company.

The Role

• Lead the sales effort to secure new customers, with a focus on independent concrete product manufacturers and ready-mix concrete companies within approx. 70–100 miles of the South-East base.
• Build and execute a sales plan with clear short-, medium- and long-term targets.
• Develop and manage a robust pipeline, converting opportunities into firm supply agreements.
• Define pricing strategy and negotiate commercially successful deals.
• Be the face of the business in the market – customer visits, trade associations, and industry events.
• Provide market insight and competitor intelligence to inform strategic decisions.
• Collaborate with operations and logistics to ensure sales promises are delivered in practice.
• Develop and lead the future commercial team as the business grows.

The Person

• Proven track record in sales leadership within building materials, ideally cement, concrete, or aggregates.
• Strong network and credibility with target customer groups.
• Entrepreneurial and hands-on: thrives in a lean, high-pressure, start-up style environment.
• Excellent negotiator and relationship builder with strong commercial acumen.
• Strategic thinker who can also execute at pace.
• Energetic, resilient, and motivated by results.
• Based within a commutable distance of South London/Kent/East Sussex

This is a once-in-a-career opportunity to shape and grow a new business in the building materials market – leading from the front and setting the sales culture from day one.

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