Global Email Marketing & CRM Lead | Hybrid + Relocation

Frontier Developments plc; Cambridge; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading video game company in Cambridge is looking for an experienced Email Marketing & CRM Manager to enhance player engagement globally. The role involves crafting impactful email campaigns, managing CRM workflows, and collaborating across teams to deliver player-centric messaging. Ideal candidates will have a strong background in email marketing and familiarity with HubSpot and gaming communities. This position offers both full in-studio and hybrid work options.

Benefits

Competitive salary

Annual bonus based on performance

Private family healthcare

Flexible working hours

Cycle to Work scheme

Health and wellbeing initiatives

Qualifications

• Proven experience in email marketing, preferably in gaming or tech sectors.
• Strong understanding of CRM systems and customer segmentation strategies.
• Experience working in a fast-paced, agile marketing environment.

Responsibilities

• Drive player engagement through impactful email campaign strategies.
• Manage and optimize CRM workflows to enhance player lifecycle engagement.
• Collaborate with marketing teams for consistent messaging across channels.

Skills

Email marketing

Customer Relationship Management (CRM)

Project management

Copywriting

Data analysis

Knowledge of GDPR

Communication

Stakeholder management

Tools

HubSpot

HTML/CSS

Job description

A leading video game company in Cambridge is looking for an experienced Email Marketing & CRM Manager to enhance player engagement globally. The role involves crafting impactful email campaigns, managing CRM workflows, and collaborating across teams to deliver player-centric messaging. Ideal candidates will have a strong background in email marketing and familiarity with HubSpot and gaming communities. This position offers both full in-studio and hybrid work options.