Global Ad Tech Strategy Director (12-Month FTC)

Publicis Groupe; City of London; Hybrid; GBP 80,000 - 100,000; Full time

Job summary

A leading advertising agency in the UK is seeking an Ad Technology Business Director to spearhead digital ad tech initiatives. This role involves leading strategy and optimising advertising technology across global markets. The ideal candidate will have in-depth knowledge of the digital advertising ecosystem and a strong background in change management, with excellent communication skills required. This 12-month role offers hybrid working arrangements and comprehensive employee benefits.

Benefits

WORK YOUR WORLD opportunity

REFLECTION DAYS

HELP@HAND BENEFITS

FAMILY FRIENDLY POLICIES

FLEXIBLE WORKING, BANK HOLIDAY SWAP

BIRTHDAY DAY OFF

GREAT LOCAL DISCOUNTS

Qualifications

• Deep understanding of digital advertising platforms and ecosystems.
• Strong working knowledge of Dynamic Creative Optimisation tools.
• Track record in delivering successful change management in complex environments.

Responsibilities

• Lead the activation and optimisation of digital advertising technology.
• Work with partners to ensure compliance with marketing standards.
• Drive rollouts of advanced solutions and support markets.

Skills

Digital advertising ecosystem knowledge

Dynamic Creative Optimisation

Change management programs

Excellent communication skills

Analytical thinking

Proactive mindset

Tools

DV360

Google Campaign Manager

SA360

Job description

A leading advertising agency in the UK is seeking an Ad Technology Business Director to spearhead digital ad tech initiatives. This role involves leading strategy and optimising advertising technology across global markets. The ideal candidate will have in-depth knowledge of the digital advertising ecosystem and a strong background in change management, with excellent communication skills required. This 12-month role offers hybrid working arrangements and comprehensive employee benefits.