Executive, PR

Journey Further Ltd.; Manchester; On-site; GBP 25,000 - 35,000; Full time

Job summary

A dynamic PR agency in Manchester is seeking an experienced PR professional to take ownership of media outreach and drive client results. The ideal candidate will have over 1 year's experience in public relations, a strong foundation in securing media coverage, and exceptional storytelling skills. The role offers a creative environment focused on delivering outstanding results for clients.

Qualifications

• 1+ years of PR experience, preferably in an agency.
• Strong foundation in delivering media coverage.
• Ability to write and communicate with clarity.

Responsibilities

• Take ownership of outreach efforts and secure media placements.
• Create and adapt outreach strategies based on insights.
• Provide performance-led updates and reports.

Skills

Media outreach

Storytelling

Media trends

Communication

Time management

Collaborative work

Job description

What you will do

• Take ownership of outreach efforts across assigned accounts, securing relevant media placements to meet and exceed client KPIs
• Create and adapt outreach strategies based on insights and results to ensure maximum coverage and performance for each client
• Stay ahead of media trends and continuously develop your knowledge of the ever‑evolving media landscape to drive results
• Provide performance‑led updates, including reporting coverage, tracker updates, and coverage books to ensure transparency and progress
• Draft press releases and materials with minimal amendments needed, and identify opportunities for newsjacking and reactive PR that benefit clients
• Play an active role in brainstorming and researching ideas for campaigns, ensuring that creativity and performance are always at the forefront
• Always look for ways to surprise and delight clients by delivering results that go above and beyond expectations
• Contribute to onboarding, QBR slides, and pitches, ensuring PR excellence across the team
• Ensure deadlines are met and outreach activity remains on track across all clients
• Share knowledge on best practices from training, events, or case studies, and contribute to making the team even better

Requirements

• 1+ years of PR experience: a strong foundation with proven success in delivering media coverage and results, preferably within an agency setting
• A love for keeping up with the latest media trends, with a growing network of media contacts and the ability to secure coverage across a range of PR tactics
• You’re a natural storyteller who loves coming up with new, innovative ideas, and can write and communicate with clarity and impact
• You understand the broader performance marketing landscape and how PR contributes to improving brand visibility and organic growth
• You take initiative, managing your time and responsibilities effectively while delivering excellent results
• Ability to work across internal teams (SEO, creative, and social) and external teams, ensuring campaigns are integrated and deliver maximum value

Diversity & Inclusion

Journey Further takes pride in creating an environment where everyone can be themselves. This starts with recruitment.

We pledge to make our roles as open as possible and to provide equal opportunities to everyone that is kind enough to give us their time. All recruitment decisions we take will be based solely on the positive skills and behaviours that applicants display and absolutely nothing else.

We do not discriminate based on any personal characteristic, we are a people first agency and we care about and celebrate individuals.

If something is important to you, it's important to us. If you have a particular need during the application process or during your time at Journey Further, please let us know.