Emerging Markets Measurement Lead — Insights and Impact (Hybrid UK)

WPP Media Limited; City of London; Hybrid; GBP 70,000 - 90,000; Full time

Job summary

A leading global media agency in London seeks a Regional Measurement and Insights Lead to provide expertise in measurement analytics. You will define best practices in marketing and media measurement for the Emerging Markets region, develop insights into brand health, and support varied market teams. Strong analytical skills and the ability to communicate complex insights are essential for this role, which offers a hybrid working environment with competitive benefits.

Benefits

Competitive medical and retirement plans

Significant paid time off

Mental health awareness days

Qualifications

• Strong analytical capabilities and proficiency in statistics.
• Intermediate Excel data analysis skills including pivot tables and vlookups.
• Experience in translating complex analytics for various audiences.

Responsibilities

• Provide direction and support in measurement to colleagues and clients.
• Create a quarterly Brand Heath Tracker and implement measurement frameworks.
• Aggregate learning into a global test and learn library.

Skills

Strong analytical capabilities

A strong understanding of statistics

Intermediate Excel data analysis skills

PowerPoint proficiency

Communication skills

Planning and analytical skills

Tools

PowerBI

Job description

A leading global media agency in London seeks a Regional Measurement and Insights Lead to provide expertise in measurement analytics. You will define best practices in marketing and media measurement for the Emerging Markets region, develop insights into brand health, and support varied market teams. Strong analytical skills and the ability to communicate complex insights are essential for this role, which offers a hybrid working environment with competitive benefits.