Director of Sales - The Grand

Splendid Hospitality Group; York and North Yorkshire; On-site; GBP 60,000 - 80,000; Full time

Job summary

A prominent hotel group in York is seeking a Director of Sales responsible for strategic leadership across sales and meetings & events functions. This role requires a seasoned sales professional with a strong network and proven ability to enhance market share. The candidate will manage teams and develop competitive strategies to drive revenue growth, aligning closely with organizational goals. The position offers a dynamic work environment with significant opportunities for professional development and engagement.

Benefits

Fully funded Apprenticeship programmes

Management development training

Splendid Family discounts

Discounted cookery classes

Monthly Grand Family shop

NCP car parking discounts

Complimentary meals during shifts

Company pension

Cycle to Work scheme

Employee referral scheme

Qualifications

• Proven track record in sales and leadership roles.
• Strong connections in luxury hospitality industries.
• Experience in managing sales budgets and ROI tracking.

Responsibilities

• Drive revenue growth across multiple segments including corporate and leisure.
• Develop and execute competitive strategies to win business.
• Lead sales teams to maximize performance and revenue.

Skills

Strategic leadership

Revenue growth

Sales team management

Networking

Sales strategy execution

Tools

Salesforce

Job description

Located within York’s city walls and with views of York Minster, the hotel holds an enviable and proud position in the city and local community. Once the famed Headquarters of the North-eastern Railway Company, our magnificent building is bursting with original features and all the grandeur of its former life as the “Palace of Business” - making it a truly beautiful and inspiring place to work and grow.

Job Description

• Provide strategic leadership across the Sales and M&E functions, aligning goals and priorities to maximize performance and revenue.
• Leverage an extensive network of industry contacts across Luxury Leisure Consortia, Incentive, M&E and Corporate segments both in the UK and internationally
• Manage the sales teams on property ensuring a razor sharp focus on driving new business opportunity and growing market share with existing customer base.
• Develop and execute competitive strategies to aggressively target and win business from the competitor set.
• Ensure seamless integration of Proactive Sales and M&E activities, fostering collaboration between all teams
• Partner with Preferred Global and Regional teams to identify and capture new business opportunities from key clients and accounts.
• Act as a SHG ambassador, cross selling the SHG portfolio
• Extensive domestic and international travel, representing both SHG and The Grand York at industry tradeshows and sales missions.
• Deliver a proactive pipeline across all sales influenced segments, tracked via Salesforce
• Provide strategic oversight and leadership to ensure the proactive team consistently delivers against pipeline objectives, driving full adoption of Salesforce for transparent, data-driven performance management.
• Stay ahead of industry trends and competitor activity to adjust strategy and maintain a market-leading position.
• Partner with senior SHG Leadership to drive Commercial change across the wider SHG organisation
• Manage The Grand York’s sales budget to include payroll, subscriptions, tradeshows and travel
• Ensure rigorous ROI tracking and accurate reporting for all sales and event-related investments.

What We Offer

The Grand, York is proud to provide our team with a variety of benefits to enhance and drive engagement. We believe in consistent and tangible reward and recognition initiatives, and we put health and wellbeing firmly at the heart of our employer brand. Joining The Grand, York is not just a career, but a deeply rewarding journey with limitless opportunities to develop and grow.

• Fully funded and supported Apprenticeship programmes up to level 7
• Supervisory and Management development training programmes, Ignite and Inspire.
• Splendid Family discounts across our group - on accommodation, food and drink.
• Enjoy being creative with friends and family with a 50% discount on cookery classes in our Grand Cookery School
• We operate a monthly Grand Family shop, where you can buy bulk items to help with the cost of living.
• Discounted local NCP car parking and discount off local First bus travel.
• Experience our hotel as a guest with a complimentary guest experience for you and a guest within your 90-day probation period
• Monthly pay day treats and an annual ‘Thank You’ week – full of treats and activities.
• We celebrate our diverse workforce with awareness days and diversity lunches.
• Visit York discounts to visit local attractions and experience what our wonderful city has to offer.
• We love to recognise our Grand Family through Grand Star of The Month, Grand Celebrity of The Week, Probation Pass lunch and Long Service recognition dinner. Enjoy our annual Grand Family party, with many other social events throughout the year.
• Company Pension salary sacrifice scheme.
• Access to our Cycle to Work scheme through Green Commute Initiative to support health and wellbeing and our environment.
• Make a difference and join our Grand Goes Green Team, our Grand Plans Team to help organise our social events and raise funds for our nominated charities. There is also opportunity to represent your department in our Grand Family Forum.
• Fully funded and supported ESOL classes (English for Speakers of Other Languages)
• 12 Mental Health First Aiders onsite to provide signposting and initial support.
• Retail Trust Employee Assistance Programme (EAP) to give free, confidential 24-hour support and advice whenever you may need it.
• Employee referral scheme - refer a friend or family member and receive a £350 incentive payment.
• No split shifts, 2 days off together.
• Complimentary light breakfast, lunch, and dinner whilst on shift as well as complimentary tea, coffee and fruit.

About Us

The Grand is York’s only five-star hotel, situated in the very heart of the historic city. The property offers a splendid blend of Victorian elegance and modern sophistication and is known worldwide as a beacon of hospitality excellence. We are honoured to have been awarded the ‘Hotel of the Year’ Catey and we are also absolutely delighted to be named in The Sunday Times top 100 ‘Best Places to Work 2023’.

Along with our 207 guest bedrooms, we boast an award-winning rosette restaurant, The Rise, which holds the Conde Naste 2022 award for Best Afternoon Tea. In addition to this, our new fine dining restaurant, Legacy, provides the opportunity to elevate our dining offering and become leaders in the York food scene. We have a state-of-the-art Cookery School, are home to an atmospheric Spa, stunning Meeting and Event spaces and an In-Room Dining offering. Each day is unique and memorable at The Grand and we live to create special memories for our guests and our team.

Our vision is to be the UK’s most loved hotel. We pride ourselves on our values. We place emphasis on driving for results in all areas of the business, excellence in everything we do and genuine care for our Grand family, guests, and the environment.

Role in our Family

Our team are the heart and soul of The Grand, without them The Grand is just a beautiful building. We pride ourselves on the warmth of our Yorkshire welcome that each one of our guests receive. As a Director of Sales - The Grand, key to your role will be:

The Director of Sales is a senior commercial leader responsible for driving revenue growth and strategy across five key segments: Leisure Consortia, Leisure Group, Meetings & Events, Corporate Groups, and Corporate Transient. This role requires a seasoned sales specialist with an elevated network of industry contacts and a proven ability to win high-value business.
The ideal candidate will set the strategic direction for both Sales and M&E teams, ensuring full alignment, integration and execution of strategies that position the property as a leader in both the York and UK City Centre luxury hotel market

What Happens Next

Does the of Director of Sales role suit your skillset? Apply now, this takes seconds, you’ll just need to provide some contact details along with a CV. Next, we’ll review your details, and if successful we’ll invite you to meet one of the team to learn more about you, your experience and let us tell you more about the Splendid Hospitality Group.
The Splendid Hospitality Group is an equal opportunities employer and a disability confident committed employer, committed to hiring a diverse workforce and sustaining an inclusive culture.