Digital Designer

Signet Jewelers Ltd.; Watford; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading jewellery retailer is seeking a Digital Designer to shape customer experiences online. This role involves designing and managing mobile-first digital content and collaborating with teams to ensure brand alignment. Ideal candidates should have a strong portfolio in digital design, proficiency in tools like Figma and Adobe Creative Cloud, and experience with social media content. The role offers competitive salary and generous employee benefits including discounts and professional development opportunities.

Benefits

Competitive salary

Generous product discounts

Retirement savings plans

Life assurance

22 days holiday minimum

Career progression support

Health and wellbeing scheme

Financial wellbeing scheme

Qualifications

• Strong portfolio demonstrating responsive, mobile-first digital design.
• Knowledge of motion design, video editing, and dynamic content creation.
• Experience designing for social-first content like TikTok and Instagram Reels.

Responsibilities

• Design and manage mobile-first creative content across digital touchpoints.
• Interpret briefs and present ideas to stakeholders.
• Create and optimise digital assets across eCommerce and social media.

Skills

Responsive, mobile-first digital design

Proficient in Figma

Proficient in Adobe Creative Cloud

Motion design knowledge

Understanding of UX/UI principles

Experience in social-first content

Animations skills

Excellent attention to detail

Strong stakeholder management

Tools

Photoshop

Illustrator

After Effects

Premiere Pro

InDesign

Job description

Bring our jewellery brands to life in the digital space.

At Signet, we believe every customer touchpoint should feel inspiring, intuitive, and memorable. As the Digital Designer, you’ll be at the heart of shaping how customers experience our brands online—whether it’s an eCommerce journey, a social-first campaign, or a digital activation in store.

This is a role for a designer who thrives at the intersection of creativity and technology. You’ll design, produce, and manage digital content that balances commercial impact with creative excellence, ensuring consistency, innovation, and customer-first thinking across all platforms.

As part of the in-house creative team, the Digital Designer will play a key role in shaping how our customers experience Signet’s brands online. With evolving platforms and customer expectations, the role requires staying ahead of digital trends, embracing new tools (such as AI-powered design), and creating content optimised for emerging channels like TikTok, Instagram Reels, YouTube Shorts, and Pinterest.

The role requires both creative flair and technical precision, balancing commercial priorities with design excellence.

Duties and scope of the role:

• Design, produce, and manage mobile-first, customer-centrific creative content across all digital touchpoints.
• Interpret briefs, conceptualise visuals, and present ideas to stakeholders with clear rationale.
• Create and optimise digital assets (static, motion, interactive, and HTML) across eCommerce, social media, email/CRM, display advertising, and apps.
• Build and evolve scalable templates for email, web, and social content across both brands.
• Collaborate with UX/UI and Digital Trading teams to ensure designs support usability, conversion, and accessibility.
• Stay ahead of platform innovations and design trends, proactively suggesting new ideas and formats.
• Ensure design consistency, brand alignment, and accessibility compliance (WCAG).
• Manage multiple briefs in a fast-paced environment, delivering high-quality work on time and on-brand.

What you will bring to the role:

• Strong portfolio demonstrating responsive, mobile-first digital design (ideally in retail, fashion, or lifestyle).
• Proficient in Figma and Adobe Creative Cloud (Photoshop, Illustrator, After Effects, Premiere Pro, InDesign).
• Knowledge of motion design, video editing, and interactive/dynamic content creation.
• Awareness of emerging creative tools (e.g., AI-assisted design, prototyping software).
• Understanding of UX/UI principles and accessibility standards.
• Experience designing for social-first content (TikTok, Instagram Reels, Pinterest, YouTube Shorts).
• Familiarity with email/CRM design, personalisation, and integration with campaign platforms.
• Animations skills and experience of design for socials
• Excellent attention to detail and ability to manage multiple priorities.
• Strong stakeholder management, with ability to present and defend creative ideas.

We are passionate about our profession, and together we can help you realise your full potential. Come and be part of Signet Jewelers and enjoy the following fantastic benefits:

• Competitive salary
• Generous discount of up to 30% off our fabulous products from day one.
• An annual enhanced discount to celebrate the day you joined our team.
• Retirement Savings plans which offer flexibility in the way you save for the future.
• Immediate Life Assurance from day one.
• A minimum of 22 days holiday per year which increases after a years’ service.
• Recognised qualifications, study support and structured career progression.
• Health and Wellbeing Scheme.
• Financial Wellbeing scheme.
• Give As You Earn scheme – An easy way to support causes close to your heart.
• Real Rewards - exclusive discounts on groceries, travel and leisure.

Signet is the name behind H. Samuel and Ernest Jones. Together, we have more than 270 stores in the UK and Republic of Ireland. But that’s not all, we are part of the world’s largest retailer of diamond jewellery with approximately 2,800 stores. Just imagine where your career could take you

Signet Jewelers (H. Samuel & Ernest Jones) is an equal opportunity employer committed to diversity and inclusion.

We welcome applications from all sections of the community and are proud to have achieved Disability Confident Committed status (Level 1). All employment is decided on the basis of qualifications, merit and business need.