CRM Designer/Developer

dmg media limited; City of London; On-site; GBP 35,000 - 45,000; Full time

Job summary

A leading media company in London is seeking a talented Email Designer to create engaging email communications. The ideal candidate excels in both design and development of responsive emails, with a strong background in data-driven insights. You will collaborate closely with marketing teams and manage multiple projects to deliver high-quality work on time.

Qualifications

• Strong self-starter with experience in design and coding.
• Expertise in creating HTML responsive emails.
• Ability to work under tight deadlines.

Responsibilities

• Design and develop responsive emails and landing pages.
• Monitor email deliverability and campaign performance.
• Manage projects within agreed timelines.

Skills

Responsive email design

HTML5 and CSS proficiency

Adobe Photoshop

Figma

Data analysis for A/B testing

Project management

Job description

Role Mission

Working in partnership with our Head of CRM and Head of Marketing, you will be responsible to design, build and create strong emails communications supporting the business strategy and digital marketing. Be the subject matter expert in email design and template builds for many different business objectives.

Oversee the development and execution of all physical emails

This role is right for you if...

You thrive in both the design & development of responsive emails and landing pages, plus a desire to improve your campaigns by using data and insight. You’ll ideally be from an agency or publisher background. The role is fast paced and responsive working across multiple different projects.

About the team

Candidate will report to the Head of CRM. Role is based on-site at our High Street Kensington office. Currently the team is required to be in the office 3 days per week.

Main Responsibilities

• Responsible for design and development of (across desktop, tablet, mobile & app):
• Responsive HTML5 landing pages
• Display advertising
• Develop the look and narrative structure for a variety of design campaigns including and not limited to moodboards, concepts, mock-ups and storyboards.
• Proactively monitor output quality, accuracy, and consistency.
• Develop an effective working relationship with colleagues and clients to plan campaigns.
• Perform campaign specific quality assurance testing to validate functional and rendering performance across all devices and platforms
• Execute A/B and multivariate tests using creative to help improve the campaign understanding and objectives
• Provide insight into best performing creatives and recommendations on improvements using data and insight to make these decisions
• Ensure email deliverability is faultless and monitoring platforms for feedback on possible spam/blocks or inbox delivery issues
• Effectively manage projects within agreed timescales.
• Participate actively in brainstorms, giving creative input on ideas, styles and formats
• Work proactively under your own initiative and as part of the CRM team
• Keeping up to date with current design, digital and email trends

Person Specification

• Accurate and consistent creative output quality delivered on time.
• Collaboration and professional relationship with creative, account, project and CRM teams.
• Every project produced is of the highest quality and delivered on time.
• Impact beyond the assignment.
• Competent in Adobe Photoshop and Figma.
• A strong self-starter, will be confident and experienced in planning, designing, and coding emails and landing pages and have an ability to effectively troubleshoot practical and technical problems associated with the production of the creative.
• Knowledge in designing & building HTML responsive emails to perfection across various types of mailboxes.
• Strong understating of the purpose of the email campaigns and how to design and build the emails to achieve their goals
• Ability to adhere to each brand’s guidelines and meticulous attention to details.
• Comfortable with tight deadlines and highly organized.

Team core values & purpose

Our purpose is to produce creative digital creative solutions that appeal to our readers across all brands. We are built on our values which are:

Be Ambitious - to succeed

Be Imaginative - to push the boundaries of what's possible

Be Inspirational - to do groundbreaking work

Be always learning and listening - to understand

Be Results-focused - to exceed expectations

About dmg media

dmg media maintains an unwavering commitment to uncovering the stories that matter most. Its brands Daily Mail, The Mail on Sunday, Metro, The i Paper, MailOnline, and Mail+reach more than 9 million people daily in the UK.

Its global newsroom of journalists, formidable story-getting power, and breadth of content formats, delivers highly engaging, trusted content to loyal and new audiences, 24 hours a day, seven days a week.

The Mail brand reaches three in five Brits every month and is officially the best-read, most recognised, most engaged newsbrand in the country. It is the largest news publisher on TikTok with over 21 million total followers and nearly 30 billion views** in the past year.

www.dmgmedia.co.uk

*GA Sept 2024

Our Commitment

We are committed to increasing diversity and maintaining an inclusive workplace culture. We welcome applications from all qualified candidates regardless of their ethnicity, race, gender, religious beliefs, sexual orientation, age, marital status, or disability.

We are Disability Confident Committed. Please let us know if you require any recruitment documentation in other formats or if you require reasonable adjustments to be made during the recruitment process. Please be assured that any such information will be held separately to your recruitment application and will not be considered as part of the selection process.

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