B2B Marketing Manager — Dealer Growth (12-Month FTC)

Automobile Association; Greater London; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading motoring organization is seeking a B2B Marketing Manager to spearhead marketing initiatives for AA Cars, focusing on dealer engagement and effective communication strategies. The role involves hands-on management of multi-channel campaigns and agency collaboration. Applicants should possess strong agency management and Mailchimp skills, with a solid background in B2B marketing. This position offers a hybrid working model, a fixed-term contract, and a range of benefits including annual leave, pension contributions, and employee discounts.

Benefits

25 days annual leave plus bank holidays

Worksave pension scheme

Free AA breakdown membership

Discounts on AA products

Employee discount scheme

Company funded life assurance

Diverse learning and development opportunities

24/7 remote GP service

Qualifications

• Strong agency management capability with clear briefs.
• Proven Mailchimp expertise with effective performance.
• Broad B2B marketing experience with commercial thinking.

Responsibilities

• Lead B2B dealer communications across various channels.
• Manage creative and PR agencies end-to-end.
• Plan and execute targeted multi-channel campaigns.

Skills

Agency management

Mailchimp expertise

B2B marketing experience

Exceptional communication skills

Multi-channel campaign delivery

Organizational skills

Job description

A leading motoring organization is seeking a B2B Marketing Manager to spearhead marketing initiatives for AA Cars, focusing on dealer engagement and effective communication strategies. The role involves hands-on management of multi-channel campaigns and agency collaboration. Applicants should possess strong agency management and Mailchimp skills, with a solid background in B2B marketing. This position offers a hybrid working model, a fixed-term contract, and a range of benefits including annual leave, pension contributions, and employee discounts.