Associate Director, Global OTC Marketing (CHC) – FTC

In Cork; City of London; On-site; GBP 75,000 - 95,000; Full time

Job summary

A global healthcare company is seeking an Associate Director of Marketing to lead the global brand strategy for its OTC products. The role involves developing marketing communications, delivering profit targets, and maintaining market share. Candidates should have extensive consumer marketing experience in healthcare, strong organizational skills, and a consumer-focused mindset. The position is based in the United Kingdom and requires collaboration with global and local teams.

Qualifications

• Strong consumer marketing experience acquired in global organisations.
• Experience in consumer healthcare/regulated markets.
• Global and local consumer marketing experience required.
• Other commercial experience in sales or trade marketing would be an advantage.
• Consumer focused.
• Highly organised.

Responsibilities

• Lead the global brand strategy development to ensure smooth implementation across markets.
• Develop communications and media strategies to grow brand awareness.
• Deliver net sales, market share and profitability for the OTC brand.
• Support implementation of brand strategy in white space to build scale.
• Develop a product pipeline that secures the future of the brand.

Job description

A global healthcare company is seeking an Associate Director of Marketing to lead the global brand strategy for its OTC products. The role involves developing marketing communications, delivering profit targets, and maintaining market share. Candidates should have extensive consumer marketing experience in healthcare, strong organizational skills, and a consumer-focused mindset. The position is based in the United Kingdom and requires collaboration with global and local teams.