App Growth & ASO Specialist – Hybrid

Parking Network BV; Uxbridge; Hybrid; GBP 30,000; Full time

Job summary

A leading parking solutions provider is seeking a proactive App Marketing Executive to drive engagement and downloads for their cashless parking app. This role involves managing app content, planning marketing campaigns across multiple channels, and collaborating with teams to enhance the app experience. The ideal candidate will have a background in digital marketing, app marketing knowledge, and strong design skills. The position offers a salary of £30,000 per annum and a hybrid working environment (3 days in office, 2 days from home).

Benefits

25 days annual leave

Collaborative and supportive marketing team

Flexible working arrangements

Qualifications

• Experience in digital marketing, ideally focusing on mobile apps and B2C campaigns.
• Knowledge of app store optimization (ASO) and analytics platforms.
• Strong design skills using Adobe Creative Suite or Canva Pro.

Responsibilities

• Manage and update app content, tariffs, and car park information.
• Plan and deliver marketing campaigns for the app.
• Collaborate with internal teams to propose and test new features.

Skills

Digital marketing

App marketing

Customer journey mapping

Analytical skills

Communication

Education

Degree in marketing or related field

Tools

Google Ads

Adobe Creative Suite

Canva Pro

CRM tools

Job description

A leading parking solutions provider is seeking a proactive App Marketing Executive to drive engagement and downloads for their cashless parking app. This role involves managing app content, planning marketing campaigns across multiple channels, and collaborating with teams to enhance the app experience. The ideal candidate will have a background in digital marketing, app marketing knowledge, and strong design skills. The position offers a salary of £30,000 per annum and a hybrid working environment (3 days in office, 2 days from home).