National Account Manager

St Barts Brewery; Staplehurst; Hybrid; GBP 45,000 - 60,000; Full time

Job summary

A leading winery in the UK is seeking a National Account Manager to oversee the sales strategy and manage key accounts within the wine trade. This hybrid role requires a dynamic salesperson with at least three years of wine sales experience. Responsibilities include managing national customers, planning trade tastings, and implementing sales strategies. The successful candidate must live within one hour of Staplehurst, Kent, and possess strong analytical and negotiation skills along with proficiency in CRM systems.

Qualifications

• Minimum three years of wine sales experience.
• Well-connected in the UK wine trade.
• Track record of implementing sales strategies.

Responsibilities

• Manage key national customers across off and on-trade.
• Ensure the company’s ethos and standards are maintained.
• Plan trade tastings, events, and educational sessions.

Skills

Wine sales experience

Key account management

Analytical skills

Negotiation abilities

CRM proficiency

Tools

Salesforce

Microsoft Office

Job description

Company Overview

Balfour Winery are one of England’s largest and fastest growing wineries. With an award-winning portfolio of sparkling and still wines, this a rare opportunity to join one of the country’s leading and most dynamic producers.

Role Overview

The National Account Manager will help create and implement the overarching sales strategy, with accountability for the company’s sales performance and growth. Key responsibilities include:

• Direct management of key national customers across off and on-trade
• Working together with the wider management team to ensure that the company’s ethos, standards and culture are maintained
• Set, track, and exceed sales targets both in volume and value.
• Manage existing key accounts; identify and qualify new business opportunities.
• Plan and deliver trade tastings, events, and educational sessions to promote our wines.
• This role reports directly to the Sales Director

The Person

We are looking for a dynamic and inspiring salesperson who thrives in a fast-moving company. The successful candidate will need to be comfortable in creating an overarching sales vision for growth, as well as being numerically and commercially strong. They will have a can-do attitude and the ability to effect positive change. It is essential to live within 1 hour of Staplehurst, Kent.

Experience

The successful candidate will have the following experience and skills:

• A minimum of three years of wine sales experience
• Well-connected in the UK wine trade, with experience in managing key large accounts whether across off-trade, on-trade or wholesalers
• A track record of implementing a growing sales strategy
• Commercial awareness: strong analytical, organisational and negotiation abilities
• Tech literacy: proficient in CRM systems (e.g. Salesforce), Microsoft Office Tools, and reporting software

Location

A hybrid role based in a suitable location to visit the winery in Kent, as you will be expected to attend regular meetings and host key customers on site. It is essential to live within 1 hour of Staplehurst, Kent.