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A franchise coffee brand in Preston is seeking an enthusiastic Assistant Store Manager to support store operations. The ideal candidate should have a passion for coffee, excellent customer service skills, and management experience in hospitality or retail. Responsibilities include leading the team to deliver a top-notch coffee experience, ensuring operational efficiency, and managing compliance with standards. A competitive salary of £29,680 per year is offered along with great perks like free drinks and discounts. Join a team dedicated to creating a positive community impact.
At Costa Coffee by Sim Trava, we want to inspire the world to love great coffee, just as much as our partner, Costa Coffee.
Sim Trava is a family run business on the hunt for hardworking, ambitious, happy, and loyal people to join our team, if that sounds like you, you’re probably just what we’re looking for.
We want to recruit people that are proud to work for us, because a happy team equals happy customers. We know that our people are the most important part of our business, so we strive to create a working environment.
A bit about the role
Working closely with the Store Manager, you’ll help make sure the store is efficient and effective. That means getting involved in operations, store and company culture, customer relationships, and of course, the coffee.
A passion for coffee and people is just the start of what we’re looking for. What else makes a great Assistant Manager?
We’re really proud of the work our team members deliver, and we want you to feel valued and rewarded with great perks and benefits:
And if this isn’t enough, you’ll also enjoy getting involved in the organising of some fundraising in our quarterly events, raising money for local charities close to the store and chosen by the team. These projects help us cement our place as a local community hub.
Sim Trava was formed in 2005 by Simon and Tracy Vardy from the basement of their Altrincham home, and their first store opened that same year on October 17th in Northwich, Cheshire. The original plan was to open 5 stores in 5 years, however that milestone was achieved much sooner and by 2010 we had 10 Costa Coffee stores in and around the Cheshire/Manchester area.
Fast forward to 2021 when we celebrated our 40th new store opening in Fallowfield, Manchester. Following this Sim Trava was honoured to be selected to be the first franchise to purchase existing stores from equity. We acquired 17 stores, located across the Preston, Blackpool, and Southport region. In 2025 Sim Trava expanded again with the purchase of 21 existing stores from a franchise partner bringing our store count to 80, and we have no plans to slow down.
For any reasonable adjustments and general queries please contactdavid@simtrava.co.uk
*This role is for a store owned by one of our franchise partners, their hiring process, salary and benefits may vary from those within a wholly owned Costa store advert.
We’ve been changing the coffee game since day one. Founded by two pioneering brothers back in 1971, that innovative spirit (and love for great coffee) lives on in our cups, communities and Costaristas all over the world. And there’s never been a better time to join us.
" Finding a company whose culture and values align to yours, and where your strengths are needed and appreciated, is probably the best tip for moving forward in your career."