Admission Coordinator

Project Management Institute; Dubai; On-site; AED 30,000 - 60,000; Full time

Job description

The Admissions Coordinator formulates an effective partnership with the Sales & Enrollment Business Partner for lead management qualification and conversion across a dedicated cluster of schools. The Admissions Coordinator will be responsible for maturing qualified leads through the sales funnel, resulting in conversion and sales. The Admissions Coordinator will work proactively with both the Admissions Executive at the cluster level as well as the Registrar at the school level.

Key Responsibilities:

1. Manage high volume outbound calls to all leads for focus schools within 48 hours.
2. Oversee the lead qualification process to increase conversion to school tours and registration.
3. Lead follow-up and processing of applications to optimize conversion at each stage of the sales funnel.
4. Maintain household accounts within Salesforce to ensure a 360 view of customers for the assigned school.
5. Achieve lead qualification and follow-up time targets in line with set KPIs.
6. Responsible for cross-selling to an appropriate cluster/school if there is no suitable seat availability.
7. Maintenance of the waitlist for focus schools, ensuring customers are appropriately engaged.
8. Achieve cross-sell % targets in line with set KPIs.
9. Support school-level sales and enrollment plans to leverage quality and quantity of leads to achieve targets.
10. Participate in enrollment events (internal or external), which may be outside of normal office hours (evenings).
11. Achieve enrollment conversion targets in line with set KPIs.
12. Report on lead conversion and cross-sell at school and cluster levels.
13. Ensure completeness and accuracy of required key data points, and for the ongoing improvement and maintenance of data quality.
14. Achieve data quality improvement targets in line with set KPIs.

Expected Qualifications:

High School certificate / Degree preferred.

Expected Experience:

1. At least 3 years’ experience working in a customer-facing and sales role.
2. School Admission and local Dubai experience preferred.

Job-Specific Knowledge & Skills:

1. An emotionally intelligent and capable person.
2. Strong customer service skills, and excellent at dealing with customers.
3. Ability to influence a customer’s decision.
4. High energy level, comfortable performing under pressure, and able to multitask.
5. Superior interpersonal abilities; ability to get along and work with diverse personalities; tactful and mature.
6. Results and people-oriented, with judgment to balance other business considerations; service-oriented.